Good inexpensive clothing brands. Best Low Cost Brands

At the moment, almost all world famous brands are represented in Russia, both in the mass market segment and more expensive. The choice is huge, but often you want something more. Of course, Zara or H&M is a great discovery of mankind, offering us a lot of good clothes at a reasonable price, but there are still many not-so-promoted brands in the world that deserve no less attention.

In this article I want to introduce you to several very interesting, in my opinion, European brands. Many of them are already widely known in Europe, some are even partially represented in Russia in various showrooms. And some have not yet reached our country, but if you go shopping abroad, be sure to take a closer look at them.

European clothing brands

Comptoir des Cottoniers

A French brand offering excellent quality clothing. There are usually not many things in the collections, but everything is made from natural materials.

There are many good basic things (jumpers, skirts, shirts) in neutral colors, but there are also things of interesting colors. Prices are quite affordable and start from 30-40 euros.

Pimkie

This is a French brand of democratic youth clothing. A kind of Zara in French. Many French women who want to dress fashionably and varied, but at the same time do not have the opportunity to spend a lot of money on it, choose this particular brand.

The quality of the clothes is quite consistent with the price, but for little money you can get dressed from head to toe. Prices start at € 20 abroad.

The brand is represented in Moscow. Prices are slightly higher than in Europe.

Laltramoda

A well-known Italian brand in Europe that produces quality clothing at reasonable prices. The assortment includes feminine dresses, high-quality sweaters, trousers and outerwear in a wide variety of colors.

Italians love Laltramoda because they can go to work, date or walk with their kids wearing clothes from this store.

Compagnia Italiana

A brand from the founders of Laltramoda, but aimed at a more youthful audience. Partially represented in Russia, but for a full choice and an adequate price, you should still go to Italy. The brand offers clothes in the middle price range.

Love

A well-known English brand that has not yet reached Russia (some items can be found in some showrooms). Offers fashionable clothes of interesting cut, bright colors, relying on youth, romance and mischief. Among the fans of the brand there are many popular fashion bloggers and fashionistas all over the world.

The prices are quite affordable, starting from 30-40 euros.

Compagnia Fantastica

A young Spanish brand that produces fashionable, bright and ironic clothes for girls. A small number of items of this brand are presented in the Moscow Podium Market chain. The brand focuses on interesting prints and decor, so you won't find basic items in this store. But if you want to buy something funny and trendy, there is plenty to choose from.

Prices are also pleasing to the eye and start (in Europe) from 20 euros.

Claudie pierlot

A well-known French brand represented in Russia in the Podium Market network. The brand has the same owners as the Sandro and Maje stores. Mostly feminine items with elements of romantic and casual style are presented. Flowing fabrics, good knitwear, interesting decor - that's why Parisians love the brand. Prices are average and start from 70-80 euros.

& Other Stories

European brand in the mass market segment, offering better quality items than Zara or H&M. Shoes (made of genuine leather) with a sufficient comfortable last are obtained from this brand of especially high quality. The store has become famous for various collaborations with fashion designers and media characters. She relies on the latest fashion trends and the most trendy and unusual things. Also noteworthy is the well-made and interesting design jewelry. Prices are slightly higher than in H&M, but still affordable, starting at 50 euros (clothes) or 20 euros (accessories).

COS

Another subsidiary brand of H&M, which at times outperforms its older brother in terms of quality. The clothes emphasize minimalism and straight cut without unnecessary details. However, the clothes are really high quality sewn and fit well on almost any figure. Good selection of outerwear. Also pay attention to the jewelry, it is very creative here and not everyone will like it, but it fits perfectly into the overall concept of minimalism.

Prices for the most basic models start at € 30.

Twin-Set

At the moment, there are several boutiques of this brand in Moscow, but only the first line of the brand is presented in them (and there are 3 of them). In addition, the prices for this brand in Russia are much higher than in Italy. The brand produces women's clothing with an emphasis on romantic images in an urban bohemian style. A lot of chiffon, sequins, interesting details, combinations of textures. There is also a separate line, which mainly offers clothes for parties and events, and the jeans line, which emphasizes comfort and feminine casualness. Prices are average and start at 50 euros.

Of course, these are just a few of the interesting brands from Europe that you can look into when shopping abroad. Plan your route so that you definitely have time to look for something new. After all, pleasant discoveries are always very inspiring. ;-)

At the moment, clothes for young people are produced by many youth brands, as well as individual fashion designers. Of greatest interest are the following:

DC

DC is making great shoes for the hip-hop audience and for those young guys who can't imagine their life without surfing. Shoes from this company are not only distinguished by a high level of comfort and practicality, they are also catchy, which is an important fact for many teenagers.

Fishbone

Fishbone represents clubwear and footwear. There are also separate collections designed specifically for lovers of steels such as hip-hop, rap and techno. A special focus is the company's special clothing, produced for skateboard enthusiasts and breakers. All clothes of this brand are characterized by originality, bright colors and convenience.

Funk

Funk positions itself as a youth, which is engaged in the production of sunglasses and bags. Quite often, many people of the older generation call glasses from this company glamorous and ridiculous. From this, by the way, their popularity among young people only increases.

Many youth groups such as Phat Farm offer clothing for hip-hop enthusiasts. Renowned musician Russell Simmons created this brand. Today, under this brand, fashionable youth clothing is produced, which is close to hip-hop culture.

Pepe Jeans

Pepe Jeans is a leader in youth streetwear. Every day, this one produces a large number of trendy jeans, stylish shirts, skirts and overalls for girls, backpacks and bandanas. In many countries around the world, teenagers love and appreciate the products of this company.

Vokal

This brand offers T-shirts and hats especially for young kids hanging out. All VOKAL items are original and interesting in design.

XDYE

XDYE is an American youth brand dedicated to comfortable, comfortable and fashionable daily wear. At the moment, this brand in the fashion world dictates its conditions, using different types of fabrics, as well as sewing technologies, when sewing clothes.

Sela

Sela is one that is highly popular among Russian girls. All things from this company belong to the casual style and, above all, are aimed at residents of megacities. These clothes are relevant among those people who value comfort and strive for self-expression.

Extra

Extra is one of the few stores focusing exclusively on a youth audience. This does not at all prevent him from working and developing normally, since 1997. It should be noted that the style of this brand is distinguished by an extreme degree of provocation. The concept of this brand is based on the thesis that everyone has the full right to self-determination and self-expression.

Despite the fact that the clothing of this brand is quite diverse, this does not prevent it from positioning itself as a youth brand. All Befree clothes are characterized by very bold, non-standard solutions when incompatible things are combined. The clothes of this company are aimed at cheerful and active young people.

Froggy is another established leader in the production of youth womenswear. Thanks to the combination of low prices, as well as a wide range of its goods, this brand has taken a leading position among manufacturers of youth clothing.

Youth brands - a list of the most popular brands for the younger generation! was last modified: February 13th, 2013 by admin

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Not all of us can buy clothes from expensive global brands. The history of each of the Fashion Houses included in the top 10 of such brands is interesting. The highest bar for total annual revenue is $ 12.7 billion.

 

The proverb about “meeting for clothes” has not lost its relevance today - on the contrary, the trend of following fashion is only gaining momentum every year. Many designers have made a name on the desire of people to show their style, taste and status. Exactly which brands can be ranked among the most expensive clothing brands, you can find out by looking at the rating of fashion houses.

List of the richest clothing brands

Why do people buy expensive things? The reasons may be different, but such buyers would like to know what place the elite item purchased by them occupies in the rating. Interesting is not only the sum of the assessment, but also the history of each brand that got into the coveted rating.

In modern society, clothing serves as a defining criterion for the success it has achieved. It is important for many consumers that the label is in the top number.

Table 1. Income indicator of the top 10 most expensive clothing brands

	Name	Issue items	Annual income, 2016
		clothes; perfumery; textile; accessories..	$ 12.7 billion
		clothes; accessories.	$ 11.4 billion
		clothes; perfumery; accessories; books.	$ 8.7 billion
		clothes; specialized things (for yachtsmen); perfumery; cosmetics.	$ 7.3 billion
		clothes; shoes; accessories; perfume; flower service; sweets.	$ 1.8 billion
		denim clothes	$ 544 million
		clothes; accessories.	$ 364 million
		clothes; perfumery; accessories.	257 million euros
			$ 79 million
		luxury clothing; underwear.	$ 22 million

What is the idea of ​​"instant fashion" and how much does it differ from top brands? Read on.

Pedestals of luxury clothing in 2017

278 boutiques - this is the number of sales departments owned by this most expensive brand in the world. Founded in 1921 by designer Guccio Gucci, today, in addition to clothing, it also produces textiles, perfumes, interior items and accessories. What is the difference between a world famous brand? Experts note the presentability of each line of clothing. Conservatism and adherence to traditions are felt in each thing, which does not interfere with experimenting with materials and styles. Critics complain that every new collection becomes too predictable, but fashion designers argue that for clothes to be popular, they must be wearable.

2nd place is occupied by Prada, created in 1913. This fashion house is represented in 250 stores around the world. 979.2 million in annual profit secured their place “under the sun” in the fashion industry. Not the least role here is played by the ability of designers to combine clothes and try to combine fabrics and styles.

Today, the Prada collection includes not only luxurious dresses for social events, but also ultra-fashionable accessories. The main motto is: “Our clients should not prove anything to anyone,” expressing in this the whole essence of wealthy people. It is the wealthy people who can afford to purchase the shocking offered by the brand.

Italians became the "bronze medalist", this time the duet of Domenico Dolce and Stefano Gabbana, whose work was embodied in the brand of the same name. The company is one of the young - the year of foundation was 1985. The bet was made on Hollywood - the actresses putting on outfits from designers stood out very much among their colleagues. The style from the brand is chosen by bright and dynamic people - it is frankly sensual and sexy ("at the suggestion" of designers, underwear style and ripped jeans came into fashion).

In fourth place is Chanel. The brand began its victorious fashion march at the beginning of the last century. A simple little black dress turned out to be synonymous with luxury and propelled its creator, Coco Chanel, to the Olympus of success. 100 years later, nothing has changed - “comfortable luxury” (the company's credo) continues to excite the minds and, along the way, empties the wallets of those who want to buy such clothes.

Today, Coco Chanel products can be bought in 310 boutiques located on all continents. The style of the brand has changed little over almost a century - it assumes minimalism of color and convenience. Most often it is a well-defined silhouette, although clothes have acquired more democratic shades - even shorts have appeared in summer collections.

The "golden mean" goes to the brainchild of another Italian designer - Giorgio Armani. He presents both casual models and high fashion collections. A distinctive feature of the style is negligence (it is not for nothing that the brand's clothing is popular among young people). The company produces both casual collections and high fashion. The couturier started with the alteration of classic men's jackets.

Experts distinguish minimalism of images - Giordio Armani does not like unnecessary details. Simple formula: ingenious simplicity and incomparable elegance helped Giorgio Armani S.p.A. in the opening of 13 factories and 300 stores around the world. The brand is considered one of the fastest growing and most promising brands.

In sixth place is the Guess company, whose creators tried to convey that you need to live beautifully every day. The brand is relatively young - it was founded by the four Marciano brothers, who became one of the first popularizers of denim in 1981.

How could jeans grow from casual wear into a real dream? The Guess brand tries to make each of its models bright, fresh and sexy. Competent work of marketing and advertising services helps the brand to stay at the top of the fashionable Olympus. A lot of world-class stars are filmed in advertising - Eva Herzigova, Claudia Schifer, Naomi Campbell and Laetitia Casta. And to consolidate the success in a series of videos, the shocking socialite Paris Hilton was filmed.

Seventh place is taken by American Marc Jacobs, former creative director of the design house Louis Vuitton, whose collection from 2015 was a real breakthrough. The style is characterized by bold geometric shapes, the use of patent leather and other creative solutions. The brand is very fond of celebrities - at various times it was advertised by Chloe Sevigny, Victoria Beckham and even the Russian group Tatu. Today, this "post" is Miley Cyrus.

Finally, a Frenchman is on the list - Christian Dior is in eighth place in the ranking of the most expensive clothing brands. It all started in the post-war years, when the first collection of women's clothing from this brand was able to revolutionize the world of post-war fashion. It was Dior who came up with the idea that every fashion designer should have his own mark.

After the death of the fashion designer, the Fashion House was headed alternately by Yves Saint Laurent, Marc Bohan, Bernard Arnault and Gianfranco Ferre. Each of them tried to preserve the elegance inherent in the style. Brand designers try to avoid being too pretentious.

Today the brand employs 56,000 people. The company has more than 160 boutiques around the world. Annual income - $ 24 billion.

We are approaching completion - the ninth place is taken by Gianni Versace. This Italian company did not cease to exist even after the death of its founder Gianni Versace - his sister Donatella continued the family business. The very first boutique outside Italy was opened in 1991 in Glasgow, Scotland. Today the number of stores has reached 80.

The brand is considered luxury - most of the outfits emphasize feminine beauty well, but without the appropriate accessories they look "on the verge of kitsch." A large number of creations are made for girls with model looks - slim and tall. The brand does not forget about men either: every Russian knows a crimson jacket from the nineties (also a creation of Versace).

And the top ten expensive clothing brands are closed by the Valentino trademark. The Italian luxury apparel and lingerie manufacturer was founded by Valentino Garavani back in 1959. Now the brand is part of the Valentino Fashion Group.

The key signs of the corporate identity of this trade mark are bustiers and red clothes. The master insisted: “Red suits all women. There are 30 shades of this color - it is important to find your own. "

The second priority is white, the apogee of love for which was the dress of Jacqueline Kennedy for the wedding with Aristotle Onassis. Modern trends take a focus on youth fashion. In these outfits, the stars also prefer to walk the red carpet.

Any brand needs to be realized. Such an assistant is, for example, the Wildberries online store.

Potential competitors

Despite the confident positions in the top ten, none of the brands presented above can be sure that they will not be dethroned tomorrow. Competitors are very serious:

1. The international concern Fendi is famous for its high quality clothing, fur, accessories. Experts say: bags of this brand will never go out of fashion.
2. Hermes began operating in 1837, but expanded its production by 2008. In addition to clothing and leather goods, the brand also produces other items, from jewelry to gloves. The consumer likes it - it impacts $ 730 million in annual revenue.
3. Ralph Lauren has many subsidiaries and more affordable models (Polo Sport line). A prime example is Jennifer Lopez's dress at the 2000 Grammy Awards. Now the brand's designers are dressing the first lady of the United States, Melania Trump. Annual income went up from $ 776 million.
4. Burberry specializes in outerwear - the company has been at its peak of popularity for more than a century. Everyone knows the brand's signature trench coats. Brand revenue is $ 323 million.
5. Louis Vuitton is known for connoisseurs of quality accessories and bags. The company has more than 460 stores in 50 countries around the world.
6. World celebrities are dressed by Oscar de la Renta. Jacqueline Kennedy preferred the brand. Today there are no less fans - evening and wedding dresses with this name are so attractive.
7. A potential competitor is the Italian brand Brioni, which specializes in men's fashion. The brand is named after the fashionable resort - the clothing it produces meets the expectations of elitism and quality.

Even fashion designers started out with a small atelier. It is quite possible to open it at home.

You can learn more about the world's expensive fashion trends from the video:

Every company wants to stay at the forefront of fashion. To do this, they not only follow the accepted trends, but also bring their own vision, creating Her Majesty Fashion.

An entire army can be formed today from brands of women's clothing. At the same time, the length of the item lists is impressive in its scale. It seems that there are not so many women who would be 100% useful all these brands. This is why the fashion business has its own evolutionary rules, because some brands are superior to others not only by the criteria of popularity, but also by the quality of clothes, price, as well as by other parameters of fashion.

Rating of clothing brands according to BrandZ

BrandZ Is a large database of brands. It contains data on more than 23,000 brands and 650,000 consumers. In order to assess the value of brands, we began to make a BrandZ rating. Almost all brands from various categories take part in it and 100 positions are given since 2006. Let's take a look at which clothing brands are on this global list.

26th place Is a company Louis vuitton... She is at the top of the ranking. It is a company that sells fashionable footwear, clothing and accessories. Its price is $ 24,312 million. Its category is "luxury". But, there is nothing surprising in this. The company's bags are the object of desire of women all over the world, of course, without taking into account the very remote corners, where the concept of fashion is practically in its infancy.

57th place staked out Nike... Nike helps make sports comfortable for people who love sports. Its estimate of 13,917 million dollars is quite justified, since it is one of the most popular world sports companies.

62 place took the company H & M. Almost no street fashion reportage can be seen without the clothes of this Swedish company. Fashion photographers and models prefer H&M fashion clothes. Their love is very strong and very old. If we take into account the price of this company at $ 13,006 million and its rating, then this can be confirmed with accuracy.

Ranked 71 is ranked by BrandZ and in fourth place on our list of branded womenswear - Hermes... Women are forced to join the queue, which can last several years, with unique wallets and bags. Maybe such a long wait affects the company's valuation - it is estimated at only $ 11,917 million.

86 place belongs Zara... Amancio Ortege, the Spanish tycoon and owner of Zara, knows the secret of how to build a profitable business selling cheap youth clothing. An estimate of $ 10,335 million for the budget category is a pretty good result.

90th place takes Paff-dreams... This brand is estimated at 9 600 million dollars. But he is the latest in the BrandZ ranking to fall into the fashion category.

Best clothing brands according to Forbes

Forbes's gaze also did not pass by branded clothing, although they always had their own specific vision on various aspects of life. So, the most rated, according to Forbes, are mainly famous clothing brands, such as:

• Louis Vuitton;
• Gucci;
• Burberry;
• Dunhill;
• Dolce & Gabbana;
• Versace;
• Chanel;
• Salvatore Ferragamo;
• Prada;
• Alexander McQween;
• Dior;
• Giorgio Armani;
• Hermes;
• Calvin Klein;
• Ralph Lauren.

The most famous fashion and casual clothing brands

And according to a different principle, for example, according to style, you can organize the list of world clothing brands:

• Zara;
• Dolce & Gabbana;
• Giorgio Armani;
• Prada;
• Dior;
• Calvin Klein;
• Versace;
• Burberry;
• Chanel;
• Gucci;
• NAF-NAF;
• Louis Vuitton;
• Lacoste;
• Guess;
• Morgan;
• Alexander McQween;
• Reserved;
• OGGI;
• Sela;
• Mango;
• Savage;
• Colin's;
• Chloe;
• Topshop;
• Columbia;
• Kenzo;
• Givenchy;
• Kira Plastinina;
• Miu Miu;
• Mexx;
• Monica Ricci;
• O'stin;
• New Look.

Popular brands of inexpensive women's clothing

You can buy trendy and inexpensive clothing from the following brands:

• OGGI;
• Zara;
• Sela;
• Savage;
• Mango;
• Colin's;
• New Look;
• Topshop.

The best women's clothing brands in the underwear category

An approximate list of branded clothing firms that specialize in the creation of underwear:

• Victoria's Secret;
• Lormar;
• Intimissimi;
• Chantal Thomass;
• Milavitsa;
• Agent Provocateur;
• Triumph.

List of the most famous brands of women's sportswear

The list of popular brands of women's sportswear in the post-Soviet space looks like this:

• Nike;
• Adidas;
• Puma;
• Converse;
• Columbia;
• Reebok;
• Esprit.

All the best and most popular sportswear brands in the world present this list.