What are the popular clothing companies. Description of brands of clothing for women, useful tips for choosing
Every day, fashion trends are actively expanding and updating. This leads to the formation of new clothing brands. Each of them has a certain direction in the fashion world and has found its fans. Some couturiers had to work for more than one year to bring the meta into reality and gain worldwide recognition.
Brands for youth
Looking at the photos of young people, it becomes clear that they like clothes that will demonstrate their freedom. Global brands listen to the opinions of their fans, creating a wardrobe that embodies audacity, boldness, lightness and enslavement. Famous brands were too fascinated by this direction of style that many of them decided to stay in street fashion forever.
Burberry remains one of the most popular brands. Its founder was Burberry. In 1856 he was able to open a small shop, which became a legendary brand within 100 years. She is prized for her versatile and practical outfits. The peculiarity of the outfits in black and beige cages, gabardines and trench coats.
The next youth brand is Lacoste. The famous tennis player Rene Lacoste became its founder. He completely unexpectedly began to develop stylish youth clothing, which after a while won the hearts of many people. He specializes in the production of casual wardrobe, sportswear and sophisticated fashion tandems.
Considering fashion brands of youth clothing, one cannot fail to mention such meters:
- Fred Perry;
- Groan Iceland;
- Massimo;
- Henry Lloyd;
- Tommy Hilfiger;
World brands
After the fashionable resin clothing firms gained fame and prestige, they tried their best to maintain it. To do this, they had to come up with constantly fresh ideas that would not intersect with other brands. In addition, all clothing should be of high quality, because this was the only way to extend the popularity. Today there is a fairly large list of logos, but let's focus on the most popular ones.
Louis vuitton
This brand needs no introduction, as almost everyone knows about it, even a child. She specializes in sewing quality bags, suitcases and accessories. Although everyone can find for themselves no less extravagant clothes for everyday wear.
Prada
This brand specializes in the production of suitcases, bags, outerwear. You can find almost everything in the assortment. Some people think that having some Prada element is a sign of luxury. And this is really so, because all products are exclusive and of high quality. But the cost is also high.
Chanel
The Chanel logo bears the name of the legendary fashion designer Coco Chanel. She could showcase the world and introduce trousers into women's fashion, which for many years were considered exclusively masculine elements of the wardrobe. A special success for the Chanel brand was brought by a miniature black dress.
Christian dior
This company demonstrated its products in 1946. It is distinguished by exquisite products. The brand specializes in the manufacture of shoes, clothing, perfumes, and skin care products. A distinctive feature of the brand is its simplicity and brevity. In addition, the fashion house always delights its clients with new and unusual collections.
Gucci
The world owes this brand to the famous designer Guccio Gucci, who first showed the world the results of his works in 1921. Since that time, his name has been featured in the list of "the best brands". The house specializes in the production of leather goods, accessories, clothing and perfumes.
Giorgio armani
It was formed in 1975. He gained wide popularity due to the fact that he produces the most beautiful things that were popular in high fashion collections. The brand is in particular demand among young people.
Burberry
Thomas Berbury is considered the founder of this company. The world will first see the Burberry logo badges in 1856. The company specializes in the production of high-quality outerwear and blankets. Until now, the company has not lost its popularity. Moreover, it only increases every year.
Oscar De La Renta
This brand occupies a leading position in the fashion world. Today, many famous people and famous politicians dress up when buying wardrobe from this fashion house. It is unlikely that any major celebration could take place without the ceremonial outfits of this brand. Its founder was a young and promising designer. He first gained fame after Jacqueline Kennedy acquired these clothes and decided to regularly update her wardrobe using the products of this fashion house.
Versace
It was possible to see clothes with the emblem of this world brand for the first time in 1978. Its founder is considered to be Gianni Versace. His clothes are used by many artists and people who are often in public. Models differ in luxurious appearance, sophistication, sexuality.
D&G
This brand is quite young. The Italian company was published in 1985. Its founders are Domenico Dolce and Stefano Gabbana. The clothing models produced by this brand are distinguished by their beauty and graceful appearance. Thanks to this, the brand very quickly gained demand and worldwide fame, which does not give up its positions to this day.
Popular brands in Russia and CIS countries
Considered the most popular brands in Russia and the CIS countries, it is necessary to mention the following:
- Calvin Klein,
- Zara.
Each of these brands produces its own original items of clothing, thanks to which it is possible to satisfy the tastes of people of different ages, social status and style.
If we talk about young men and women who welcome the style of punk, military and grunge, then such famous companies are working in this direction: Marc Jacobs and Vivienne Westwood.
For young guys, girls who prefer classics in tandem with a sporty style, clothes are being developed by the following world brands:
- Mehh,
- Ralph Lauren,
- Hugo Boss. (Hugo Boss)
For young people who like to dress stylishly, while not afraid of bold decisions, it is worth considering the babydoll and casual style. The list of well-known brands in Russia is supplemented by such brands as Befri and Desigual. For older women who, from the style of a business woman, want to reincarnate into a mysterious stranger, it is worth choosing the outfits of the following companies:
- MaxMara,
- Nina Ricci,
- Sonya Rykiel,
- Valentino.
Budget shopping can be really successful if you know which things are better for a particular brand than others. Here are some tips to help you put together a quality basic wardrobe for very little money.
New Yorker and Bershka: T-shirts
In the stores of these brands there are always several rails with plain cotton T-shirts of different styles - with and without sleeves, with V-neck and round neck, with finished edges and with “torn”, in all colors - from white and black to the newfangled dusty pink. Take several at once - to wear at home, to fitness, for a walk with the dog, or as underwear.
What else The choice of original, well-fitting T-shirts with funny prints is sometimes so great that you can safely buy them - the risk of stumbling upon your “double” in the city is minimal.
Zara: jersey
Cozy knitted items come in handy even in the warm season, not to mention winter. In the new Zara women's collection, there are many successful sweaters, jackets, tunics, skirts and other jersey items of the original free cut. If you are afraid to make a mistake with the color, you can choose a neutral gray or beige.
What else Zara successfully implements important trends in the most accessible form, but in pursuit of fashionable silhouettes, do not forget to pay attention to the composition of fabrics - an abundance of synthetics in a wardrobe is useless.
Monki: jeans
This Swedish brand has appeared on our market relatively recently, but many fashionistas from the capital have already joined the ranks of its fans. For decent jeans at the right price, they'll likely send you here first, not Levi's or the Gap. This season is full of high-rise "mom" models, loose "boyfriends", now classic skinny and again trendy flares.
What else If you get here for a sale, you have a chance to get some decent jeans for only 500 rubles.
Marks & Spencer: underwear
Not every mass market brand can boast of an ideal fit, pleasant fabrics, beautiful prints and the quality of its linen. If you want to save money - take the classic "2pack" - two identical models of bras for the same price. Corrective underwear is also available here.
What else The elegant lingerie line Autograph, which is being dealt with by the former "angel" of Victoria's Secret Rosie Huntington-Whiteley, deserves a special mention.
Uniqlo: cashmere
The brand has something to praise, but Uniqlo cashmere is beyond competition: warm, but light cashmere sweaters fit perfectly, do not "bite" and at the same time cost a penny.
What else Take a closer look at high-tech thermal underwear and, of course, jeans. If the cut of the brand suits you personally, consider yourself lucky.
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Mexx: white shirts
The perfect white shirt is not just a basic, but a must-have for a business wardrobe. In Mexx stores there are both classic options and blouses with decor - perforated sleeves, silk bows and additional buttons.
What else Young people should ask the price for jackets.
Reserved: women pants
Here, too, there is something to replenish your office wardrobe: try on chinos, trousers with a high waist, ribbed ...
What else Leggings and sweatpants - for those whose morning begins with a trip to the gym or a run.
Topshop: shoes
Unfortunately, the English brand has minimized its Moscow network - there are only three of them left in the center. Meanwhile, Topshop is almost the only mass-market brand that offers decent footwear. Men can also find a decent suit with tapered trousers here.
What else Extravagant women of fashion rush here for colored faux fur coats.
Next: pajamas
Next stores have a large assortment of sleepwear: funny sets with stars and a gingerbread man for cozy bachelorette parties, cozy flannel nightshirts, lace combinations for those who like it hot, warm robes and soft kegurumi. Should I remind you that pajamas are a great New Year's or Christmas present?
What else is High quality baby stuff.
Gap: sweatshirts
Sweaters, pullovers and sweatshirts are plentiful in the Gap. Choose laconic options, not "spoiled" by a large logo.
What's more, Hoodies bought from Gap are not much inferior in quality to those from Iceberg or Calvin Klein.
H&M: scarves and other accessories
Of course, in the shops of this "mass market king" you can find almost everything - from underwear to jackets. But we advise you to stop by H&M in search of warm scarves and stylish jewelry. The right accessories, even the most inexpensive ones, will help you stand out from the crowd.
What Else Would you like something like Balenciaga, Prada or Lanvin, but not ready to splurge on the original? Then you are here for a more modest analogue.
Zarina: skirts
The new collection features many fashionable A-line designs, classic and printed tulips, fluffy midi tutus (like Carrie Bradshaw's) and flowing maxi.
Mango: bags
Entering this store, it is easy to get lost among the rails with jeans, shirts, coats ... Don't panic - go better to the department with wallets and bags. Here you can, for example, buy an excellent shopping bag in wine, mustard or black for just 2499 rubles. And the new collection also has a wonderful mustard saddle bag with rivets - almost the same as that of the heroine Leah Seydoux in the new "Bond"!
Oasis: dresses
For cocktail dresses, bridesmaid dresses and prom or theater outfits, stop by Oasis. Check out the lace-trimmed midi dresses, the red sheath dress and the bright orange sleeveless dress with a stand-up collar. According to the eastern horoscope, the last two are great for celebrating the New Year.
Not all of us can buy clothes from expensive global brands. The history of each of the Fashion Houses included in the top 10 of such brands is interesting. The highest bar for total annual revenue is $ 12.7 billion.
The proverb about “meeting for clothes” has not lost its relevance today - on the contrary, the trend of following fashion is only gaining momentum every year. Many designers have made a name on the desire of people to show their style, taste and status. Exactly which brands can be ranked among the most expensive clothing brands, you can find out by looking at the rating of fashion houses.
List of the richest clothing brands
Why do people buy expensive things? The reasons may be different, but such buyers would like to know what place the elite item purchased by them occupies in the rating. Interesting is not only the sum of the assessment, but also the history of each brand that got into the coveted rating.
In modern society, clothing serves as a defining criterion for the success it has achieved. It is important for many consumers that the label is in the top number.
| Name | Issue items | Annual income, 2016 |
|
|---|---|---|---|
| $ 12.7 billion |
||
| $ 11.4 billion |
||
| $ 8.7 billion |
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| $ 7.3 billion |
||
| $ 1.8 billion |
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| denim clothes | $ 544 million |
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| $ 364 million |
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| 257 million euros |
||
| $ 79 million |
|||
| $ 22 million |
What is the idea of "instant fashion" and how much does it differ from top brands? Read on.
Pedestals of luxury clothing in 2017
278 boutiques - this is the number of sales departments owned by this most expensive brand in the world. Founded in 1921 by designer Guccio Gucci, today, in addition to clothing, it also produces textiles, perfumes, interior items and accessories. What is the difference between a world famous brand? Experts note the presentability of each line of clothing. Conservatism and adherence to traditions are felt in each thing, which does not interfere with experimenting with materials and styles. Critics complain that every new collection becomes too predictable, but fashion designers argue that for clothes to be popular, they must be wearable.
2nd place is occupied by Prada, created in 1913. This fashion house is represented in 250 stores around the world. 979.2 million in annual profit secured their place “under the sun” in the fashion industry. Not the least role here is played by the ability of designers to combine clothes and try to combine fabrics and styles.
Today, the Prada collection includes not only luxurious dresses for social events, but also ultra-fashionable accessories. The main motto is: “Our clients should not prove anything to anyone,” expressing in this the whole essence of wealthy people. It is the wealthy people who can afford to purchase the shocking offered by the brand.
Italians became the "bronze medalist", this time the duet of Domenico Dolce and Stefano Gabbana, whose work was embodied in the brand of the same name. The company is one of the young - the year of foundation was 1985. The bet was made on Hollywood - the actresses putting on outfits from designers stood out very much among their colleagues. The style from the brand is chosen by bright and dynamic people - it is frankly sensual and sexy ("at the suggestion" of designers, underwear style and ripped jeans came into fashion).
In fourth place is Chanel. The brand began its victorious fashion march at the beginning of the last century. A simple little black dress turned out to be synonymous with luxury and propelled its creator, Coco Chanel, to the Olympus of success. 100 years later, nothing has changed - “comfortable luxury” (the company's credo) continues to excite the minds and, along the way, empties the wallets of those who want to buy such clothes.
Today, Coco Chanel products can be bought in 310 boutiques located on all continents. The style of the brand has changed little over almost a century - it assumes minimalism of color and convenience. Most often it is a well-defined silhouette, although clothes have acquired more democratic shades - even shorts have appeared in summer collections.
The "golden mean" goes to the brainchild of another Italian designer - Giorgio Armani. He presents both casual models and high fashion collections. A distinctive feature of the style is negligence (it is not for nothing that the brand's clothing is popular among young people). The company produces both casual collections and high fashion. The couturier started with the alteration of classic men's jackets.
Experts distinguish minimalism of images - Giordio Armani does not like unnecessary details. Simple formula: ingenious simplicity and incomparable elegance helped Giorgio Armani S.p.A. in the opening of 13 factories and 300 stores around the world. The brand is considered one of the fastest growing and most promising brands.
In sixth place is the Guess company, whose creators tried to convey that you need to live beautifully every day. The brand is relatively young - it was founded by the four Marciano brothers, who became one of the first popularizers of denim in 1981.
How could jeans grow from casual wear into a real dream? The Guess brand tries to make each of its models bright, fresh and sexy. Competent work of marketing and advertising services helps the brand to stay at the top of the fashionable Olympus. A lot of world-class stars are filmed in advertising - Eva Herzigova, Claudia Schifer, Naomi Campbell and Laetitia Casta. And to consolidate the success in a series of videos, the shocking socialite Paris Hilton was filmed.
Seventh place is taken by American Marc Jacobs, former creative director of the design house Louis Vuitton, whose collection from 2015 was a real breakthrough. The style is characterized by bold geometric shapes, the use of patent leather and other creative solutions. The brand is very fond of celebrities - at various times it was advertised by Chloe Sevigny, Victoria Beckham and even the Russian group Tatu. Today, this "post" is Miley Cyrus.
Finally, a Frenchman is on the list - Christian Dior is in eighth place in the ranking of the most expensive clothing brands. It all started in the post-war years, when the first collection of women's clothing from this brand was able to revolutionize the world of post-war fashion. It was Dior who came up with the idea that every fashion designer should have his own mark.
After the death of the fashion designer, the Fashion House was headed alternately by Yves Saint Laurent, Marc Bohan, Bernard Arnault and Gianfranco Ferre. Each of them tried to preserve the elegance inherent in the style. Brand designers try to avoid being too pretentious.
Today the brand employs 56,000 people. The company has more than 160 boutiques around the world. Annual income - $ 24 billion.
We are approaching completion - the ninth place is taken by Gianni Versace. This Italian company did not cease to exist even after the death of its founder Gianni Versace - his sister Donatella continued the family business. The very first boutique outside Italy was opened in 1991 in Glasgow, Scotland. Today the number of stores has reached 80.
The brand is considered luxury - most of the outfits emphasize feminine beauty well, but without the appropriate accessories they look "on the verge of kitsch." A large number of creations are made for girls with model looks - slim and tall. The brand does not forget about men either: every Russian knows a crimson jacket from the nineties (also a creation of Versace).
And the top ten expensive clothing brands are closed by the Valentino trademark. The Italian luxury apparel and lingerie manufacturer was founded by Valentino Garavani back in 1959. Now the brand is part of the Valentino Fashion Group.
The key signs of the corporate identity of this trade mark are bustiers and red clothes. The master insisted: “Red suits all women. There are 30 shades of this color - it is important to find your own. "
The second priority is white, the apogee of love for which was the dress of Jacqueline Kennedy for the wedding with Aristotle Onassis. Modern trends take a focus on youth fashion. In these outfits, the stars also prefer to walk the red carpet.
Any brand needs to be realized. Such an assistant is, for example, the Wildberries online store.
Potential competitors
Despite the confident positions in the top ten, none of the brands presented above can be sure that they will not be dethroned tomorrow. Competitors are very serious:
- The international concern Fendi is famous for its high quality clothing, fur, accessories. Experts say: bags of this brand will never go out of fashion.
- Hermes began operating in 1837, but expanded its production by 2008. In addition to clothing and leather goods, the brand also produces other items, from jewelry to gloves. The consumer likes it - it impacts $ 730 million in annual revenue.
- Ralph Lauren has many subsidiaries and more affordable models (Polo Sport line). A prime example is Jennifer Lopez's dress at the 2000 Grammy Awards. Now the brand's designers are dressing the first lady of the United States, Melania Trump. Annual income went up from $ 776 million.
- Burberry specializes in outerwear - the company has been at its peak of popularity for more than a century. Everyone knows the brand's signature trench coats. Brand revenue is $ 323 million.
- Louis Vuitton is known for connoisseurs of quality accessories and bags. The company has more than 460 stores in 50 countries around the world.
- World celebrities are dressed by Oscar de la Renta. Jacqueline Kennedy preferred the brand. Today there are no less fans - evening and wedding dresses with this name are so attractive.
- A potential competitor is the Italian brand Brioni, which specializes in men's fashion. The brand is named after the fashionable resort - the clothing it produces meets the expectations of elitism and quality.
Even fashion designers started out with a small atelier. It is quite possible to open it at home.
You can learn more about the world's expensive fashion trends from the video:
Every company wants to stay at the forefront of fashion. To do this, they not only follow the accepted trends, but also bring their own vision, creating Her Majesty Fashion.
Who doesn't want to look elegant and luxurious in public? Probably no one. Especially if you are a very famous person in show business. In order to distinguish themselves from others and show their importance in society, these people not only spend a lot of time choosing their outfits, but also do not spare huge sums. Below is a list of the ten most expensive clothing brands in the world.
Valentino
Our rating is opened by the Valentino brand - an Italian fashion house headquartered in Milan, a manufacturer of fashionable luxury clothing, lingerie, accessories and perfumes. It was founded by Italian designer Valentino Garavani in 1959. It is currently part of the Valentino Fashion Group.
Versace
Gianni Versace is an Italian fashion and luxury goods company. It was formed in 1978 by fashion designer Gianni Versace. But after the death of Gianni in 1997, his sister Donatella took over the company. As of August 2013, Versace has over 80 boutiques around the world, the first of which opened outside Italy in 1991 in Glasgow, Scotland.
Guess
Guess is an American brand that manufactures clothing and other fashion items such as wristwatches, jewelry and perfumes. The brand was founded in 1981 by brothers Georges, Armand, Paul and Maurice Marciano. Guess in the 80s of the last century was one of the earliest and most popular manufacturers of designer denim clothing in the world.
Christian Dior (Christian Dior)
Christian Dior is a renowned French fashion house headquartered in Paris, a manufacturer of clothing, footwear, accessories, jewelry, watches, lingerie, cosmetics, perfumes and mobile phones. The brand was founded on December 16, 1946 by one of the best and most famous fashion designers in the world - Christian Dior. In February 1947, the first collection of women's clothing was presented, which revolutionized the world of post-war fashion. Currently, Christian Dior employs 56 thousand people. It has over 160 boutiques around the world.
Marc Jacobs
The sixth place in the list of the most expensive clothing brands in the world is occupied by the American brand Marc Jacobs, founded in 1984 by fashion designers Marc Jacobs and Robert Duffy. The brand produces men's, women's and children's clothing, footwear, accessories, as well as perfumes and decorative cosmetics.
Giorgio Armani (Giorgio Armani)
Giorgio Armani S.p.A. is an Italian company founded in 1975 by Giorgio Armani and Sergio Galleoti. The company specializes in the production of clothing, various accessories, watches, cosmetics, interior items, jewelry, and also together with one of the best cosmetic brands L'Oreal - perfumery. Today the Giorgio Armani brand has 13 factories around the world and about 300 stores in 36 different countries. By the end of 2005, the company had estimated sales of about $ 1.69 billion. Giorgio Armani is the fastest growing fashion brand in the world.
Dolce & Gabbana (Dolce and Gabbana)
In fourth place on the list of the most expensive clothing brands in the world is Dolce & Gabbana, a luxury Italian fashion house founded in Milan in 1985 by designers Domenico Dolce and Stefano Gabbana. The Dolce and Gabbana brand produces fashionable designer clothes, footwear, as well as accessories and perfumes. By 2005, the fashion house had sales of € 600 million.
Prada (Prada)
Prada is an Italian fashion house founded in Milan in 1913 by designer Mario Prada. It specializes in the production of fashionable designer clothes, footwear, various accessories, perfumes, watches, furniture, etc. At present, the Prada brand has 250 stores located in 65 countries around the world. In 2015, the fashion house made a profit of 954.2 million euros.
Chanel (Chanel)
Chanel is a French privately owned company headquartered in Paris. It was founded at the beginning of the XX century by the couturier Gabrielle "Coco" Chanel. The company specializes in the production of luxury goods: clothing, cosmetics and perfumes, watches, bags, sunglasses, jewelry, etc. Chanel owns 310 boutiques around the world, of which 94 are in Asia, 70 in Europe, 10 in Middle East, 128 in North America, 2 in South America.
Gucci (Gucci)
The most expensive clothing brand in the world is Gucci, a famous Italian fashion brand founded in Florence (Italy) in 1921 by designer Guccio Gucci (1881-1953). It is considered one of the most prestigious, well-known and easily recognizable fashion brands in the world. It specializes in the production of textiles, clothing, perfumes, accessories, interior items, etc. In 2013, the brand was valued at $ 12.1 billion. Gucci owns 278 boutiques around the world.
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At the moment, clothes for young people are produced by many youth brands, as well as individual fashion designers. Of greatest interest are the following:
DC
DC is making great shoes for the hip-hop audience and for those young guys who can't imagine their life without surfing. Shoes from this company are not only distinguished by a high level of comfort and practicality, they are also catchy, which is an important fact for many teenagers.
Fishbone
Fishbone represents clubwear and footwear. There are also separate collections designed specifically for lovers of steels such as hip-hop, rap and techno. A special focus is the company's special clothing, produced for skateboard enthusiasts and breakers. All clothes of this brand are characterized by originality, bright colors and convenience.
Funk
Funk positions itself as a youth, which is engaged in the production of sunglasses and bags. Quite often, many people of the older generation call glasses from this company glamorous and ridiculous. From this, by the way, their popularity among young people only increases.
Many youth groups such as Phat Farm offer clothing for hip-hop enthusiasts. Renowned musician Russell Simmons created this brand. Today, under this brand, fashionable youth clothing is produced, which is close to hip-hop culture.
Pepe Jeans
Pepe Jeans is a leader in youth streetwear. Every day, this one produces a large number of trendy jeans, stylish shirts, skirts and overalls for girls, backpacks and bandanas. In many countries around the world, teenagers love and appreciate the products of this company.
Vokal
This brand offers T-shirts and hats especially for young kids hanging out. All VOKAL items are original and interesting in design.
XDYE
XDYE is an American youth brand dedicated to comfortable, comfortable and fashionable daily wear. At the moment, this brand in the fashion world dictates its conditions, using different types of fabrics, as well as sewing technologies, when sewing clothes.
Sela
Sela is one that is highly popular among Russian girls. All things from this company belong to the casual style and, above all, are aimed at residents of megacities. These clothes are relevant among those people who value comfort and strive for self-expression.
Extra
Extra is one of the few stores focusing exclusively on a youth audience. This does not at all prevent him from working and developing normally, since 1997. It should be noted that the style of this brand is distinguished by an extreme degree of provocation. The concept of this brand is based on the thesis that everyone has the full right to self-determination and self-expression.
Despite the fact that the clothing of this brand is quite diverse, this does not prevent it from positioning itself as a youth brand. All Befree clothes are characterized by very bold, non-standard solutions when incompatible things are combined. The clothes of this company are aimed at cheerful and active young people.
Froggy is another established leader in the production of youth womenswear. Thanks to the combination of low prices, as well as a wide range of its goods, this brand has taken a leading position among manufacturers of youth clothing.
Youth brands - a list of the most popular brands for the younger generation! was last modified: February 13th, 2013 by admin