The most popular fashion designers The most influential fashion designers in the world

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Fashion designers of the world

fashion designer(Russian term) - a clothing designer, a specialist in the manufacture of clothing models, the creator of experimental samples, defining the image and style, the overall design solution, inventing new technological solutions, developing decor, choosing colors and materials, thinking through accessories and additions.

Couturier(French couturiere - dressmaker, from couture - sewing, stitching) - a fashion designer working in the haute couture industry, creating highly artistic models of clothing and accessories for them. Often works under contract with leading fashion salons and exclusive boutiques.
Charles Frederick Worth (1825-1895), a fashion designer and creator of the High Fashion Syndicate, is traditionally considered the first couturier in history.

Names and surnames of fashion designers of the world

Aiplatov Ivan

Amft Thorsten

Andre Tan

Angelo Mozilo

Armani Giorgio(Italian fashion designer, founder of the Armani fashion empire)

Atelier Fontana

Balenciaga Cristobal

Balmain Pierre

Beckham Victoria

Burton Sarah

Boan Mark

Boss Hugo

Versace Gianni

Versace Donatella

Westwood Vivienne

Gabbana Stefano

Galliano John

Golitsyna Irene

Gordienko Tatyana Alexandrovna

Gaultier Jean-Paul(French fashion designer, who largely determined the look haute couture 1980s and 1990s)

Jacobs Mark

Dean and Dan Caten

Dior Christian(French fashion designer, founder of the fashion house Christian Dior)

Dobrokhotova Lyudmila Nikolaevna

Dolce Domenico

Givenchy Hubert de

Zaitsev Vyacheslav Mikhailovich

Singer Rubin

Cavalli Roberto

Karan Donna

Cardin Pierre(French fashion designer of Italian origin)

Klein Kelvin

Krutikova Irina Vladimirovna

Quant Mary(British fashion designer, fashion designer, creator of miniskirts)

Lagerfeld Karl

Lamanova Nadezhda Petrovna

Jeanne Lanvin

Lapidus Ted

Litkovskaya Lily

Lopez Pura

Lauren Ralph

Lucy Duff Gordon

Ma Ke

McCartney Stella

Mackenzie Andrew

McQueen Alexander

Maran Isabelle

Mepen Gertz Moiseevich

Minogue Danny

Miyake Issei

Molino Edward

Moschino Franco

Mugler Thierry

Plastinina Kira Sergeevna

Ponomarev Andrey Anatolievich

Raban Paco(French couturier, revolutionary in the fashion world of the 1960s)

Rent Oscar de la

Riquel Sonya

Rucci Ralph

Saint Laurent Yves

Simachev Denis Nikolaevich

Smith Paul(designer)

Starkey Lee

Suzanne Belperron

Takada Kenzo(Japanese fashion designer and designer, founder of the Kenzo brand)

Temperley Alice

Tomashevsky David

Tracy Philip

Uvarova Elena Vladimirovna

Worth Charles Frederick

Ferragamo Salvatore

Ferre Gianfranco

Ford Tom

Formichetti Nicola(designer, fashion designer of Italian-Japanese origin)

Frantsuzova Sultanna Ivanovna

Furstenberg Diana von

Khvastov Ruslan Yurievich

Hilfiger Tommy

Chapurin Igor Vyacheslavovich

Chanel Coco

Hernandez Clodoville

Yudashkin Valentin Abramovich

Yamamoto Yoji

Yarmak Elena Davydovna

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The most famous fashion designer who conquered society with revolutionary ideas is the incomparable Coco Chanel. Her most famous inventions in the fashion world are the small black dress and perfume "Chanel No. 5". Brand coco chanel- it is amazing harmonious combination simplicity, elegance and chic.


and Gabbana (Dolce & Gabbana)

Friends and partners, the Italians Dominico Dolce and Stefano Gabbana have firmly established their names on the pedestal of the most fashionable designers in the world. Their "pen" belongs to well-known on all continents ripped jeans. Dolce and Gabbana is style and quality, classic elegance and novelty. Under this brand, clothes, shoes and accessories are produced, the company cooperates with many well-known cosmetic and perfume companies. These relatively young designers gave ordinary people the idea of ​​how to look in order to attract the attention of others.

Calvin Klein - famous - founded a model house specializing in the production of underwear. This one gained wide popularity due to the fact that its models had a noble elegance and sexuality.

Guccio Gucci

For the first time on the fashion market, the name Guccio Gucci appeared in 1921. His unconventional and attractive ideas have shaped the modern classic style that combines luxury and restraint. For a period of about a hundred years, the Gucci model house has been constantly developed by his descendants. Today, Gucci, which produces clothes, shoes, textiles, perfumes and luxury interior items, is included in the list of the most influential fashion houses in the world.

Gianni VersaceGianni Versace

The famous Italian fashion designer Gianni Versace gained crazy popularity at the end of the 20th century. His name was on the lips of the most famous and popular people, among them was the late Princess Diana. It was he who first introduced the jacket into fashion. raspberry color, which the "new Russians" immediately fell in love with. The empire that Versace created, even after the maestro, is considered one of the most significant in the history of fashion.

Prada is considered one of the oldest brands of the 20th century. It was founded in 1913 Italian designer Mario Prada. His granddaughter Miuccia Prada, who inherited the company from her mother, is also a renowned fashion designer.

Giorgio Armani

Italian fashion designer Giorgio Armani big success in the world of high fashion almost from the very first show, which took place in 1974. Currently, the elderly couturier is not losing ground, taking first place among the designers who have conquered the world. Politicians, businessmen and Hollywood stars adore his style, including Cate Blanchett, Tom Cruise, Leonardo DiCaprio, Robert De Niro and Julia Roberts.

Famous fashion designers are not just people who make fashion. No! These are unique individuals who are ready to modernize, experiment and constantly change existing habits, bring new ideas and colors into everyday life, push for changes. That is why the names of the most famous fashion designers are known even to people far from the world of fashion: the creativity of fashion designers and their inspiration reflects the stages of the historical development of society and encourages the emergence of new trends.

Famous fashion designers: conductors of the fashion world

Why do people's tastes in clothes, shoes and accessories change? It’s not just that corsets are replaced by tight-fitting dresses, and hats decorated with chic feathers give way to laconic “bowler hats”. Fashion changes for two reasons:

  1. when society is ready for it;
  2. when there is an inspirational moment.

Clothing designers act as the second driving and fashion-forming factor. It may be completely simple people who see the world of fashion in a new way and try to convey their perception to others. Or specially trained masters who are tired of age-old canons of the same type. It doesn't matter! The main thing is that at a certain historical stage, personalities appear who easily manipulate the tastes and feelings of others, offering perfect outfits according to the requirements of the time and the mood hovering around.

Everyone knows these names:

  • Pierre Cardin

Some of them spontaneously appeared in the fashion arena, others purposefully went to recognition and honor. In any case, today these are legendary fashion designers - famous fashion designers whose names have become brands, characteristics of styles, moods, eras.

Coco Chanel: rebellion against tradition

In fact, Gabrielle Chanel did not plan at all to get into the most famous fashion designers in the world, the top of her dream was a career as a singer. But fate decreed otherwise. The hat workshop converted into a clothing salon has become a real fashion house. In it, women were able to appreciate the advantages of comfortable solutions, try on men's surroundings and the first samples of sportswear for women.

Gabrielle changed her name to Coco and subjugated the world for a long time women's fashion. She gave the ladies:

  • rejection of corsets;
  • little black dress;
  • trousers, ties and other elements of men's wardrobe;
  • shoulder bag;
  • tweed suit;
  • perfume "Chanel No. 5".

Christian Dior: reminded women of tenderness

Collections of famous fashion designers often become the "ancestors" of new styles. This happened with the creation of Christian Dior in 1947. He gave women feminine fashion, romantic and elegant. She became a real outlet among the post-war dull and gray style.

In the future, the maestro supported the mood of New Look in his collections, successfully avoiding the global retreat "in the old days" and modernizing products to dynamically changing trends.

Pierre Cardin: declared the existence of men's fashion

The most famous fashion designers male fashion easily listed by name. But the ancestor of the classical stylistic trend was, of course, Pierre Cardin. His collection was published in 1960 and completely turned the world of designers who had previously worked only with women's outfits.

Pierre Cardin proved the importance of men's fashion, experimenting with shocking new ideas along the way. Among his achievements:

  • promotion of unisex style;
  • colored stockings;
  • over the knee boots;
  • ties decorated with flowers;
  • tight pants with buttons;
  • collarless jackets;
  • jeans.

Calvin Klein: jeans are fashion!

Which famous fashion designer came up with the idea to make a work uniform stylish trend? Calvin Klein! He introduced the concept designer jeans and actively used denim for his collections.

The most loud scandal around a fashion designer who cost him one million dollars. An attempt to turn a Leonardo da Vinci painting into Klein's Last Supper caused a backlash from the church with scantily clad models and heavy advertising for "designer jeans".

From Calvin Klein in the memory of fashionistas will forever remain:

  • unisex style;
  • spectacular underwear;
  • jeans!

Valentin Yudashkin - maestro of Russian fashion

Famous Russian fashion designers today begin with the name of Valentin Yudashkin. His penchant for sophisticated experiments, the desire for diversity and originality provided the maestro with worldwide recognition.

The designer's favorite style is casual, although in Yudashkin's collections one can observe both luxurious and evening dresses, and unusual costume solutions. Yudashkin often takes government orders to work, trying to make the gray everyday life bright and ergonomic, but so far this has given him nothing but scandals.

Valentino Garavani: the charm of a red dress

Many famous fashion designers went to glory stubbornly and scrupulously. Valentino Garavani was such a creator of his future. Today everyone knows him simply by name, but once he had to make a lot of efforts to attract attention.

Valentino bet on two things:

  • charm and femininity of dresses;
  • "Advertising" talent from world famous personalities.

In Valentino's outfits different time flaunted, performed, awarded and married such persons as Jacqueline Kennedy, Elizabeth Taylor, Audrey Hepburn, Jane Fonda, Sophia Loren and many others.

Valentno gave the fashion world a love for red dresses, luxury, grace.

Anna Turkish


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For many decades, designers have been creating fashion history. Transforming the most non-standard solutions into everyday life and vice versa, they give us the opportunity to admire their creations every time, which bring elegance and charm to our lives. AND important role women designers played in the creation of fashion.

Today we will introduce you most famous female designers , whose names have forever entered the history of the fashion industry.

The legendary Coco Chanel

Without a doubt, it is Gabrielle Bonheur Chanel, known to the whole world as Coco Chanel, who rightfully occupies the pedestal of the founder of women's fashion.


Despite the fact that Coco Chanel left this world a long time ago, they still admire her, and her ideas, embodied in the fashion industry, are still popular in modern world. After all, it was Chanel who invented this handy shoulder bag because she was tired of carrying bulky reticules in her hands. It was Chanel who freed women from wearing corsets and uncomfortable crinoline skirts, offering to emphasize slender figures. strict and straight lines .


And, of course, black little dress , which became a classic at the same time, barely the first time it was presented on the catwalks.


And the legendary perfume Chanel No. 5 and to this day are calling card many women.


Born in the French provinces, who lost her mother as a child and started as a saleswoman in a clothing store, Coco Chanel has achieved incredible success in the fashion world, becoming the most iconic female designer.

Knitwear Queen Sonia Rykiel

Sonia Rykiel was born in ordinary family, which has Russian, Jewish and Romanian roots. Talking, and even more so, following the fashion in her family was completely unacceptable. Rather, they tried to attach the girl to higher matters - painting, poetry, architecture. And the fashion world would never have known about her if, at the age of 30, Sonya had not married the owner of a tiny clothing boutique called Laura.


When Sonya became pregnant, the question of what to wear sharply arose before her. Baggy dresses and maternity sweaters caused quiet horror. For some reason, at that time, fashion designers could not offer anything else to ladies in position. And then Sonya began to order clothes for pregnant women in the atelier, but according to her sketches. flowy dresses body-hugging future mother, cozy warm sweaters forced women to turn around at Sonya on the street.


The second pregnancy inspired her to new ideas. And finally, Monsieur Rykiel agreed to present his wife's collection in his clothing boutique. And who would have thought that it would cause such a public outcry! Clothes were swept off the counter, and a week later sweaters from Sonia Rykiel were on the cover of Elle magazine.


Thanks to her, women all over the world have combined convenience and comfort with chic and elegance in their clothes. And even the signature bottle of her perfume line is shaped like a cozy sleeveless pullover. It was Sonia Rykiel who gave life to the black color in casual clothes, since before black things were considered appropriate only at funerals. Sonia Rykiel herself said that fashion was a blank page for her, and therefore she had the opportunity to do only what she wanted. And this is how she conquered the fashion world.

Controversial fashion Miuccia Prada

One of the most famous and famous women fashion designers can, without a doubt, be called Miuccia Prada. She is also called the most authoritative and influential designer in the fashion world.


Her success story as a designer began when she inherited her father's fading manufacturing business. leather bags . In the 70s, she managed to sign a contract with Patrizio Bertelli to distribute collections under the exclusive Prada brand. From that moment on, the popularity of products manufactured by Miuccia Prada began to grow at a breakneck pace. On this moment her company managed to achieve a turnover of about three billion dollars.


The Prada collections are extremely diverse - this is and bags, and shoes, and clothes, and huge selection accessories . Strict lines and impeccable quality of the Prada brand won the hearts of fashion connoisseurs from all over the world. Style from Miuccia Prada is very controversial and often combines incompatible things - for example, flowers with fur or pink socks, which turn out to be Japanese sandals.


Prada opposes excessive sexuality and openness in clothing and encourages women to destroy any patterns. Clothing from Miuccia Prada makes women stronger, and men much more receptive to female beauty.

Vivienne Westwood Fashion Scandal

Vivienne Westwood is perhaps the most outrageous and scandalous female designer who managed to conquer the whole world with her defiant and shocking ideas.


Her career fashion designer started during her civil marriage with the producer of the legendary punk band Sex Pistols. Inspired by the freedom of thought and expression, she opened her first boutique, where she and her husband began selling a modeled Vivienne punk clothes .


After the breakup of the Sex Pistols, the styles favored by Vivienne Westwood periodically changed and transformed - from transformation historical clothing to mixing English and French motifs in modeling. But all her collections were saturated with the spirit of protest.


It was Vivienne Westwood who brought into fashion crumpled checked shirts, torn tights, tall platforms, unimaginable hats and inimitable dresses with intricate draperies, allowing women to feel free from any conventions in her clothes.

Donatella Versace - a symbol of the empire in a female form

Donatella had to head the Versace fashion house due to sad event when her brother Gianni Versace tragically died in 1997.

Despite the wariness of fashion critics, Donatella managed to win favorable reviews from fashion connoisseurs during the very first show of her collection. Having taken the reins of power in the Versace fashion house, Donatella managed to restore his shaky position in the shortest possible time. acquired a slightly different shade - aggressive sexuality became less expressive, but at the same time, clothing models did not lose their eroticism and luxury, which betrayed them unique style Versace brand.


Donatella also bet on participation in the shows of such stars as Catherine Zeta Jones, Liz Hurley, Kate Moss, Elton John and many others, which further strengthened the position of the fashion house on the global fashion scene. And, as a result, many celebrities or people who simply keep up with fashion simply cannot imagine their life without Versace brand clothes.

Stella McCartney is catwalk-length proof of talent

Many reacted to the appearance of Stella McCartney in the fashion world as a female designer with indulgence and a share of irony, deciding that the next daughter of a famous parent is looking for something to do with her free time, taking advantage of a well-known surname.


But even the most active ill-wishers were forced to take back all their caustic words after the very first show of the Stella McCartney collection as part of a fashionable brand Chloe .


Soft lace, flowing lines, elegant simplicity - all this combines clothing models from Stella McCartney. Stella is an ardent animal rights activist. In her collections you will not find things made of leather and fur, and cosmetics from Stella McCartney are 100% organic.


Her clothes are designed for all women who want to look great, but at the same time feel comfortable, both at work and at leisure. And, perhaps, Stella McCartney, by her example, managed to completely refute the theory of nature resting on celebrity children.

There is a stereotypical opinion that in almost all areas of human activity, only men can be truly great and brilliant. Women seem to always remain on the sidelines of history, devotedly and selflessly, but rather mediocrely, they work, admiring the radiance of the glory of those same men. Needless to say, this is not true at all. Beautiful and infinitely talented women throughout the century left magnificent examples of their creativity. In the history of fashion of the 20th century, women fashion designers left no less bright mark than men and made a huge contribution to its development. Unfortunately, their names are not often remembered, and generally known, with the possible exception of Coco Chanel. That is why I would like to remind everyone the names of the great women fashion designers of the 20th century and talk about what their wonderful creations and amazing ideas have forever remained the stars of the podium.

1. The incomparable Jeanne Paquin

The story of Jeanne Paken and her husband showed everyone how wonderful and productive a creative union can be. Together they created the famous fashion house Paken, which for for long years enjoyed great popularity.

It should be noted that the Paken fashion house owes its fame directly to the magnificent ideas of the talented Jeanne. It was she who was the creator of all models and styles. The husband, for his part, was perfectly engaged in the administrative and organizational activities of the fashion house. Jeanne Paken created beautiful dresses that were very popular among women.

The dominant style in creating her outfits was the Art Nouveau style. It is Jeanne Paquin that we should be grateful for the kimono cape, the idea of ​​women's sportswear and dresses with a high waist, in the Empire style. Her dresses were worn by almost all the rich aristocracy.

She was an incomparable woman - talented, smart, beautiful, charismatic and purposeful. She has always been the best advertisement for her fashion house. The clothes she designed were both elegant and comfortable.

In the development of many models, while remaining quite conservative, Jeanne Paken proposed an ingenious dress style that changed the course of fashion history. This is the famous "tango" dress, which had large slits on the sides, hidden under the folds of the fabric. In the era of the huge popularity of tango, such a dress did not constrain movements at all, but at the same time, the style allowed the silhouette to be slender, without adding additional volume.

One of interesting features her outfits were a perfect match different textures such as silk and fur. Few dared to do this, but she masterfully managed it. Jeanne, like her models, has always had a great taste and sense of style.

The morals of that time did not allow Jeanne Paquin to “stick out” her achievements. That is why for many years her name remained in the shadows. Yes, and she herself preferred to be modest, saying that she did not invent anything, but only removed something.

It is worth noting that Jeanne was also a talented organizer. It was she who decided to use music in fashion shows. It was she who began to specially dress fashion models in their outfits, allowing them to be a living advertisement for their models. And, by the way, the clothes of the Paken fashion house could be bought in an ordinary department store.

In addition, the Paken fashion house was the first in history to open its branches in a completely different countries. And in 1913 she received the Order of the Legion of Honor, which once again speaks of her great contribution to the development of fashion in the 20th century. By the way, the famous Pierre Cardin began his career in the Paken fashion house.

2. Gorgeous Jeanne Lanvin (Lanvin)

(1867 – 1946)


The story of Jeanne Lanvin's work showed everyone how a mother's love for her child can benefit everyone. It was the combination of maternal love with creative talent that allowed Jeanne Lanvin to actually become the first children's clothing designer. Prior to this, children's clothing actually copied the clothes of adults.


Jeanne Lanvin's talent manifested itself very early, and her parents, noticing her penchant for sewing, supported her in this endeavor. She studied sewing in different European countries and at the age of 23 she opened her own hat shop. Her talent, perseverance and painstaking work helped her succeed.


Her name becomes famous, and the store is popular. Her daughter Marie-Blanche Margaret was a kind of consolation after bad marriage. She expressed her concern in creating a beautiful, comfortable and at the same time elegant clothes for children. These clothes no longer copied the clothes of adults, they were specially adapted for children. Her children's collections made her truly famous.


Later, Jeanne Lanvin began to sew clothes for women. Her dresses have always been distinguished by impeccable, timeless style and an absolute sense of taste. Pastel, calm colors, pleasant flowing fabrics - such outfits have become fashionable thanks to Jeanne Lanvin.


She liked to incorporate exotic styles into her designs, such as East style or Russian. She often used embroidery as a decorative element. By the way, it was she who came up with comfortable and loose shirt dresses. Subsequently, she developed a style of silk suits with wide trousers and interesting dresses with fluffy skirts.

In 1926, Jeanne Lanvin became a Chevalier of the Legion of Honor. Tireless and resplendent, this French couturier created clothes for men as well. The couturier created her first men's suit especially for the famous playwright Edmond Rostand.

And what's more, men's clothing Lanvin brand has become a classic example of style and elegance. During its heyday, Jeanne Lanvin's fashion house produced all kinds of fashion clothes and linen and enjoyed a well-deserved great popularity.

Things were going so well that, under the Lanvin brand, Jeanne began to produce perfumes, on which the recognizable logo of the fashion house appeared. And as you know, the logo of the Lanvin fashion house is an image of a woman holding a little girl by the hand.


This is a tender testimony to the great love with which the history and glory of the famous fashionable fashion began.


3. Incredible Elsa Schiaparelli (Elsa Shiaparelli)

(1890 – 1973)

The name of this extravagant and infinitely talented fashion designer is now not familiar to everyone. Her name is absolutely undeservedly forgotten. But once, she delighted, shocked and surprised the whole fashion world with her original creations, to help in the creation of which none other than the great Salvador Dali was called to help.


By origin, Elsa was Italian, to France, as well as to the world of fashion, fate brought her quite by accident. Elsa's life in young fashion was not very positive: an unsuccessful marriage, problems with a child. Life didn't spoil her so much. But as soon as she listened to her heart and her talent, luck turned to face her.

To the world of sewing, Elsa Schiaparelli does not first have any relation to the names. She never sewed and did not know how to do it. But she was amazingly talented at drawing. She drew beautiful models that struck with their unusualness.

And she always managed to find tailors who agreed with all the courage to realize her ingenious models in the fabric. She was so talented and original that Coco Chanel herself did not like her, recognizing in her a strong rival with great and unusual gift create unique things. Once Koko even seated a visiting guest on a freshly painted white chair.


And, as you know, Coco never called her by name, for her she was "this Italian." And Elsa was really incomparable. She created inimitable things, she seemed to endure the world of surrealism, created by Dali to the world of fashion. For example, she created a coat with many pockets or a hat in the form of a shoe with a felt heel, a telescope hat, a chop hat.

However, her merit was not only pure originality. For all their extravagance, many of her clothing designs were practical and comfortable. It was this fashion designer who opened the first branded boutique and created what we now call ready-to-wear clothing.

She experimented a lot and echoes of her experiments are found everywhere in modern clothes. So, for example, she suggested combining a long black sheath dress with a white jacket and a scarf thrown over the back. She was the first to sew buttons in the form of coins on clothes. She began to use a zipper in her models.


Her collections came out with amazing models under amazing names: "Butterflies". " Musical instruments"," Circus "" Pagan ". And yet, she actually introduced jewelry, before that ladies preferred to wear only jewelry or nothing at all.

However, her inventions in the fashion world do not end there. Elsa came up with two-piece swimsuit, false shoulders, skirt-shorts, ankle boots, and created the first collection of knitted sweaters and introduced original prints into fashion, for example, in the form of a lobster or a newspaper article.



It was this talented woman who made fuchsia fashionable, which was one of her favorite colors. Unusual life, unusual models, unusual materials, colors and textures - in her world was reserved great place bold experiments. She was unlike anyone else, and believed that every woman should strive for this.


4. Delightful Madeleine Vionnet (Madeleine Vionnet)

(1876-1975)

This French couturier is deservedly considered one of the most important personalities in the history of twentieth century fashion. It is surprising that the name of this woman, "fashion architect", remains in the shadows, although her brilliant ideas are still popular.


Despite a difficult and penniless childhood, a forced choice of profession and blows of fate, she achieved success, allowing her talent as a fashion designer to open up. The rise of her career began with the fashion house of the Callo sisters. And before founding her own fashion house, she worked for the famous French couturier Jacques Doucet. Her bold innovative ideas excited Paris.

She was one of the first to suggest abandoning corsets and urged to admire the natural beauty female figure and do not hide it under unnecessary decorative details. She designed intricate and gorgeous outfits.

At the same time, she did not draw them, but "pricked" them on a mannequin, on a special doll. This is how dresses were born that fit perfectly on the figure, beautifully emphasized its outlines. One of the main brilliant inventions Madeleine Vionnet is a bias cut.

In this cut, the fabric is located at an angle of 45 degrees with respect to the base. This cut allowed to create amazing fluidity and natural beautiful outlines of a women's dress. However, she came up with not only "oblique cut".

Many will be surprised to learn that it was Madeleine Vionnet who came up with a top with straps tied at the back of the neck, a hooded collar, kimono-like dresses, curly undercuts. She tried to make as few stitches as possible. And I tried to use fluid, flowing fabrics, such as silk and satin, when sewing.

Parisian fashionistas, in the end, appreciated beautiful creations Madeleine. Gorgeous dresses no longer constrained women, they lived with them, emphasizing grace and adding femininity. It was she who invented the collar-collar and the collar-pipe and actively used geometric shapes when creating your models.


She suggested sewing sets in which the lining of the coat was the same as the fabric of the dress. And finally, she designed dresses in Greek style, with incomparable and delightful draperies. Such ingenious and original draperies were so intricate and unique that it was impossible to replicate them for another fashion designer. Many of them remained creative secret Madeleine.

She considered her sewing and modeling, and can now say with absolute certainty, more of an art than a practical craft.

5. Unique Madame Gres (Madam Gres)

Another name that is completely undeservedly forgotten. Most often, only fashion historians and those who comprehend the secrets of the fashion designer's profession now know about this wonderful woman fashion designer. The story of Madame Gré shows how sometimes it is the unattained dream that leads to success.

Germaine Emily Krebs, which was her real name, always dreamed of becoming a sculptor. But her dream was not given to come true, and the whole world learned about her rare talent as a cutter, seamstress, fashion designer. Before she married the Russian painter Sergei Cherevkov, known in artistic circles as Serge Gré, she went by the pseudonym Alix.

She was a cutter from God. Surprisingly, she cut completely without patterns. The fabric seemed to come to life in her hands. To create her elegant and amazing dresses, she used unique technique pricking. She gathered the fabric into small folds, creating amazing draperies right on the model.

Her dresses, in an incomparable antique style, were infinitely feminine and beautiful. It was with her submission that the antique style became incredibly popular among fashionistas. In order for the fabric to be obedient and fit perfectly, she even invented a new material - silk jersey.

hallmark unique style Madame Gre can be called her desire to avoid seams. She believed that the seams should be as small as possible, and we can say that she succeeded. She was an unsurpassed master of drapery.

Her dresses were ordered by women whose names everyone knows now. Among her customers were Marlene Dietrich, Jacqueline Kennedy, Grace Kelly, Isadora Duncan. But at the same time she was surprisingly modest and infinitely devoted to her work. But she can certainly be classed as one of the great female fashion designers of the 20th century and can indeed be called a "fashion sculptor" with confidence.

The style of her dresses was specific, but quite conservative. This conservatism alone has given many models a striking elegance and timelessness. She never used any additional details when sewing dresses, such as coat hangers.

She believed that the dress should repeat the outlines and movements of the female figure as much as possible, emphasize natural beauty body. Her dresses allowed women to be portrayed as real goddesses, magnificent and captivating.

6. Brilliant and petite Carmen de Tommaso (Carven)

The story of this wonderful woman is evidence of how important it is to adequately evaluate yourself and turn your features into your huge advantages. We are talking about the small growth of Carmen. As you know, she was only a meter 55 centimeters tall, such an inch in the fashion world. However, as the fashion designer herself believed, it was this short stature led her to success, to founding her own fashion house.

She always experienced inconvenience when choosing clothes. Bought ordinary clothes had to be customized and altered. But she was young, she wanted to dress and look beautiful. And she got the idea to create clothes for herself. petite women. Moreover, Carmen understood that she was not the only one who had this problem. And besides, this niche was free, since other couturiers were guided only by women with average parameters.

And in 1945, guided by this main conceptual idea, she opened her first workshop in Paris. And she was not wrong! At first, her dresses were simple, cotton with white and green stripes, and were more focused on convenience and practicality. Note that this white and green dress has become a kind of symbol of the Carven brand.

Creating clothes, the fashion designer selected such silhouettes and styles for petite women that would visually lengthen the figure, adding height and harmony to it. But by the end of the forties, her dresses seemed to express all the charm, beauty and grace of charming Parisians. Her popularity grew. Celebrities such as Edith Piaf or the Egyptian princess began to order clothes from her.

Gradually, her fame went beyond France. Her collections have become very popular in countries where average height residents are much smaller than European ones, such as Egypt, Mexico, Japan. Moreover, she was the first designer of that time who actively promoted her brand outside the country.

Finally, it was Carmen de Tommaso who came up with a new neckline style, the so-called "balconette", which visually enlarged the chest, beautifully emphasizing its shape. The more she was successful, the more she experimented. But her models have always been distinguished by cheerfulness and lightness.

In the 60s, Carmen began to produce her own perfume, which was called “my brand” (Ma Griffe). It is noteworthy that in order to advertise her new perfume, Carmen decided on an unprecedented action. In the sky of Paris, miniature bottles of Ma Griffe perfume were dropped from an airplane on small parachutes.

Parisians were amazed and delighted at the same time. It was amazing and joyful, brand new marketing falling from the sky. But from it, probably, it was impossible to expect otherwise.

She was an optimistic fashion designer who conveyed a sense of youth and spontaneity in her models.

7. Unsurpassed Coco Chanel (Coco Chanel)

(1883 – 1971)

It can be said with absolute certainty that even people far from fashion know the name of this great couturier very well. For many, she was a symbol and personification of the fashion world. The legendary Coco is a woman with a difficult fate, but amazingly purposeful, ambitious and amazingly talented.

Its influence on the development of fashion in the 20th century is difficult to overestimate. Many things that she came up with have become cult. Her statements about fashion and style are constantly quoted. Her fashion tips remain relevant, many models and styles from her collections do not become obsolete. Consider the little black dress. Now it required element every woman's wardrobe.

This is a dress that will help out in any situation. It will help to look elegant and chic for a woman with any income. Chanel invented the famous tweed suit, which consisted of a straight skirt and fitted short jacket without collar. It was also a brilliant find that has become synonymous with style and elegance.

However, her road to success was not paved with roses. There were many failures and setbacks in her life. Her first post-war collection failed miserably. But nothing could ever break the spirit of Chanel's charismatic and full of energy. She always got what she wanted. She was strong, brave and determined. Many things could break her, but she had a steel will.

This is exactly what is necessary in order to have the strength to go towards achieving your goal in spite of everything. And she succeeded! She became and still remains the most influential woman in the fashion world. As she herself said: "I do not do fashion, I am fashion itself." For Chanel, the main thing was that the woman looked dignified and in no way defiant.

Koko did not like loudness and variegation in clothes. A woman should be decorated with charm, charm and impeccable style. In fact, she invented an ingenious principle - real luxury and dignity in simplicity and quality.



Coco’s magnificent and practical inventions include, for example, a bag on a chain, which allowed a woman to put a bag on her shoulder, and not keep it in her hands all the time, two-tone shoes with dark socks, which visually lengthen the legs and make the foot visually smaller.



The main idea of ​​her work was the desire to free a woman. She did not recognize corsets, crinolines and other fashion attributes that enslaved a woman.

That is why she disliked Dior, who, with his “new look”, again forced women to wear “uncomfortable” dresses. It is Coco who owns the rather harsh words that "not all women are born beautiful, but if they have not become so by the age of 30, then they are simply stupid."

It was absolutely clear to her that the beauty of a woman is in her charm, her inner wealth, the charm that comes from her.


8. Amazing Vivienne Westwood (Vivenne Westwood)

(1941)

This woman is brilliant in her inconsistency and provocation. A woman is a revolution, a woman is a scandal, an incredible event in the history of fashion. The collections she created shocked the public many times, they were called vicious, too provocative, inappropriate, unwearable.


But on the other hand, the opposite was also said about her clothes, that her collections are amazing, brilliant, that Vivienne is so influential that she changes the course and development of fashion.

To understand her style and the deep essence of her provocation, it is necessary to take into account that her work was directly related to such subcultures as punk culture. This subculture actively developed in the 70s in England and was quite popular. Vivien's fashion was anti-fashion, an attempt to break all existing taboos. She released clothes made of black leather, rubber, with spikes and iron buckles, chains and zippers on the podium.



She used elements of the sadomasochistic subculture. It got to the point that she was even condemned for putting up a T-shirt with two cowboys that showed their genitals. She combined the image of the queen with a swastika, offered to wear underwear over clothes, hoisted models on huge platforms and stilettos with exotic prints.


When the popularity of the punk movement began to decline, Vivienne turned to ... pirates for ideas. She knew how to surprise and think outside the box. Savages, buffalos, witches - these clothing collections were shocking, but fit well with the aesthetics of postmodernism.

In order to constantly come up with “shock”, remarkable talent, courage and perseverance were needed. Interestingly, she drew many of her ideas from the fashion of past centuries. This is how her famous mini-crinoline appeared, short, fluffy skirt, which was worn with a jacket and platform shoes. She is always full of incredible energy, optimistic and daring.


In the end, her shocking became not only her pride, but also the pride of Great Britain itself. She was repeatedly chosen as the best designer of the year. The designer herself said that in order to achieve success, it is necessary to be a person, self-sufficient and free.


To be like Vivien, you have to be unpredictable, a little crazy and amazingly brave. It only remains to add that the name of this fashion designer is undoubtedly one of the brightest names in the history of fashion in the 20th century.


9. Amazing Nina Ricci (Nina Ricci)

This French couturier boasts neither shocking styles nor revolutionary ideas. However, while other fashion designers fought for the top spot in the world of high fashion, she created beautiful clothes full of romance and femininity.

But it didn't start out so rosy. When Nina or Marie Adeland Nyeli, namely her real name, was still a child, her life was not at all sweet. After the death of her father, she and her mother often had to move in search of a better life. After moving to Paris, at the age of 13 she went to study at tailoring courses.

It really was long road to true glory. Nina worked hard and hard. After an unsuccessful marriage that ended in divorce, she understood that she could only rely on her own strength.

She was only able to found her own fashion mod, at the insistence of her son, when she was 50 years old. But this did not prevent her from leaving an indelible mark on the history of fashion. While many tried to impress and surprise with their clothes, Nina thought about how to make a woman as attractive as possible and at the same time fantastically elegant and graceful.

She created calm and balanced outfits full of charm. At the same time, she almost did not draw her styles, she worked directly on the model. So she searched and found the answer, what this or that dress should be.

She loved folds, draperies and all sorts of details and elements that could give a woman a chic sophisticated romance.

Especially after the war, it was an important goal to restore romance and faith in beauty to women. It should be noted that when Nina Ricci opened a fashion house with her son, she was already quite famous, her talent manifested itself in the Raffin fashion house, where the designer had previously worked.

Impeccable fit, maximum comfort with maximum elegance, high-quality fabrics and at the same time affordable prices - all this distinguished the clothing collections of the Nina Ricci fashion house.


She was the embodiment of classics and romance. Many have real elegance and grace for a long time associated with the name Nina Ricci.

10. Amazing Sonia Rykiel (Sonia Rykiel)

Many women who are expecting a baby, and at the same time love and continue to dress beautifully, do not even suspect that it was with Sonia Rykiel that the story began beautiful clothes for pregnant. However, she came up with more than just that. The story of fashion designer Sony began quite unexpectedly. In her family, it was not customary to talk about fashion.

Subsequently, she herself admitted that fashion was an unknown world for her, and maybe that's why she was free from prejudices and stereotypes and freely created what she wanted and seemed important. How did she get into the fashion world? Having successfully married, she soon became pregnant. And found that in fashion stores, absolutely no beautiful clothes for women in position. All clothes were baggy and not very pretty. Gifted by husband knitted sweater, Sonya redid it many times until she got the model that suits her.

It was the first step into the world of fashion. She began to sketch her own knitted dresses made of fine wool. She was happy, she was expecting her first child and she looked amazingly attractive. When she was expecting her second child, she came up with a very simple gray sweater. And so, after her second pregnancy, she asked her husband to display her things in the window of his store. And the incredible happened, the Parisians hastily bought her knitted outfits.

Her fame became so great that they began to call nothing less than "the queen of knitwear." Her tight knitted pullovers were an interesting find in the fashion world. And she made up her mind! She ventured into fashion seriously. original and fresh ideas began to appear one after another. The idea of ​​a "second skin" - led to the appearance of clothes with the seams out.

Sonya dreamed of making clothes that were free, not constraining movements and at the same time beautifully fitting the body. As she herself said, she wanted to create clothes that would suit dynamic women who should not be hindered by anything, who should not be embarrassed by anything. clothes without right side, clothes that do not impose rules on a woman.

In the 60s, it was Sonia Rykiel who brought black into fashion. Before that, of course, women wore black, but Sonya made it universal color for all kinds of clothes and for any occasion.