The modern direction of fashion in styling. Short women's hairstyles. Beautiful braids and weaving

Beautiful and fashionable hairstyles never lose their relevance and are always popular in the world of fashion and style. That's why women always spend a lot of time to ensure that their hairstyles always look fashionable and relevant. Especially a lot of time for ladies to style their hair takes on the eve of the holidays or important events in their lives. But no one will exclude the fact that on ordinary everyday life each of the fair sex wants to look like a real queen. For this reason, we decided to contribute to your fashionable appearance and tell you about what fashion trends in hairstyles are relevant this year.

As famous stylists say, only Fancy Hairstyle can cheer up a woman, and we have no right to disagree with this. So, among the fashion trends in hairstyles, not only original styling is now relevant, but also naturalness, closely intertwined with naturalness. And all this is based on sophistication and style. In other words, simplicity and at the same time style are valued in hairstyles.

Combine hair and trendy shades hair.

Speaking of fashionable hairstyles, not to say about the shades of hair that are currently relevant is the same as saying nothing. Fashion trends in hair coloring this year, preference is given to brown and chestnut shades, which are combined with light strands hair (meaning, a few tones less than the main shade). So if you want to look fashionable, forget about bright colors and give preference to dark colors.

By the way, shades such as red or light faded into the background. But if you are still a fan of these shades, then you can complement them with trendy brown strands. Very well complement hairstyles, now fashionable stripes on the hair, which are colored in the color of mink, vanilla or sable.

Most modern trends in fashionable hairstyles this year.

Every lady knows that well-chosen styling can work wonders. But among other things, the hairstyle should not only fit the features of the woman's appearance, it should also combine a fashionable and stylish direction. That's why let's still consider all those fashionable and current hairstyles that have been recognized by the world's leading hairdressers. Here it is worth noting the fact that for several seasons all the leading destinations in the world hairdressing prefer natural. It is for this reason that, regardless of whether your hair is long or short, you should not make real masterpieces of hairdressing art on your head at all, you just need to collect a little in some places, and in some places, on the contrary, let go of the curls and you will immediately look very fashionable.

So, if you are the owner of long hair, remember that styling is now relevant, symbolizing slight negligence and volume, but perfectly smooth and even styling has moved into second place. So, tousled hairstyles are now very fashionable!

Hairstyle called "Loose strands".

This hairstyle is based on a slightly forgotten style of the 70s. The essence of this hairstyle is that the strands should create the effect that they inadvertently got out of the hairstyle, cover the lady's ears and neck.

To create this hairstyle, you need to spray on your hair and use a hair dryer and a comb with stiff bristles to create volume on your head. Then you need to part your hair into a parting so that it is oblique, while the bangs should be on the forehead and ears, and then collect the hair and fasten it at the back of the head. Then, using the sharp end of the comb, remove a few strands from the hairstyle.

Her hair is pulled back into a low curly ponytail.

Apply mousse to your hair and tie it into low tail. Then, using special tongs, curl your hair and lightly comb it. Then fix it all with hairspray. It is very good if you pre-apply a spray on your hair that will create a shine effect.

Creative chaos.

This hairstyle includes a slight carelessness that will emphasize all your femininity. To create it, you need to apply thermal styling gel to your hair, and mousse for volume to the hair roots themselves. Then dry your hair with a hairdryer so that you get light strands. Then divide your hair into an even and straight parting, and make curls from the strands and use hairpins to fix them over your ears.

Braids are back in fashion.

This year, braids are the favorites in the world of hairstyles. They are very fashionable in hairstyles of any type. You can also use a variety of types of weaving. This year, loose braids have reached the peak of their popularity. To create such a hairstyle, you need to apply gel to your hair and dry it with a hair dryer. After that, divide the hair into an even and straight parting and braid a loose braid. It is necessary to start weaving a braid from the base of the neck and at the same time it is necessary to weave the side strands into it.

Also this year, hairstyles are relevant, which include several thin braids that can be put on the sides of the head and woven into the main one. Or weave one whole braid along the hairline to the side, which will create a romantic look.

Curls in a romantic style.

This hairstyle is just perfect for romantic date. To create it, you need a little wet hair spray to create curls, and then divide them into thin strands and wind each individually into medium-sized curlers. After that, fix your hair with a spray and let it dry. We do not recommend using a hair dryer with this hairstyle, as it will dry your curls and they will take on a lifeless appearance.

This is how new and fashionable hairstyles look, which are very relevant today. By the way, many of them were recognized as the best and helped to emphasize the image of models at fashion shows at fashion houses famous all over the world.

And lastly, remember that for a good hairstyle you need proper care behind the hair, do not forget to use special shampoos, balms, masks and sprays that will make your hair obedient and will be the first step in preparing your hair for fashionable styling.


Development of a technological sequence for performing an evening hairstyle with the Roller element

1.1 Modern hair fashion trend

Beams with a roller leave an immense scope for experimentation. You can change the position of the beam or decorate the finished styling in different ways. For decoration, you can use ribbons, headbands, hairpins with flowers and rhinestones, a diadem is suitable for a special occasion. Depending on the event or mood, you can make a strict styling without unnecessary details or add romance to the image with the help of released curls and additional volume.

A bit of history:

The oval-shaped roller came from the fashion of the 50s and 60s. And now this accessory is gaining popularity again. In fact, hairstyles with a roller overlay are by no means outdated. They look stylish and allow you to add luxurious volume even fine hair. Among the most common styling options are the following:

· Roller at the back;

Roller bottom;

· Babette.

· A fashionable evening hairstyle will make a real queen out of a client, wherever she appears with her. Evening hairstyles for long hair 2015. have a long history that continues to this day. Fashionable evening hairstyle 2015 is not just beautifully styled hair, it can intrigue, invite and convey your attitude or mood to a possible partner. Every woman knows that hair has magic for a man, and knows how to influence him.

If you choose the right fashionable evening hairstyle 2015, then you can say with absolute certainty that the woman has won the battle and is in control of the situation. Fashionable evening hairstyles for long hair 2015 depend on makeup, on outfit, and on the place in which the girl will show off with her, on the structure of the hair, on the length, and on many other factors.

The best motto for choosing a hairstyle is ATTRACTIVE SIMPLICITY.

Fashionable evening hairstyles for long hair 2015 are built much longer than evening hairstyles for medium and short hair. Hairstyles for long hair have great amount options, because long hair is the unconditional weapon of any woman, even if they are not styled, but simply groomed and washed.

The most important advantage of a fashionable evening hairstyle for long hair is the grace of lines and some kind of separate pattern. Most often, evening hairstyles for long hair 2015 are constructed in the form french braids, elegant buns, long loose waves, curls or straight smooth strands.

Today's fashion trends evening hairstyles long hair 2015 is dictated not by frilly models, but by simple and romantic, a little careless. The most common hairstyle for long hair is the hair gathered at the back of the head and the rest, curled into curls.

Long hair is great for creating evening hairstyles. If an evening hairstyle flaunts on her hair, then the woman will look bright, elegant and stylish.

An evening hairstyle is one of the main elements of a well-designed image in which the client is going to appear at any celebration. It should not only be perfect, but also go well with the outfit and the chosen accessories.

The choice of an evening hairstyle is a rather responsible matter, since it can, how to emphasize the attractiveness and natural beauty, and nullify all the conditions for the selection of the image. In addition, an evening hairstyle, made in accordance with outdated fashion concepts, of course, will attract attention, but the effect will be exactly the opposite of what you want, instead of admiring the appearance, such a hairstyle can become a real cause for frustration and disappointment.

In addition, when choosing an evening hairstyle, you need to follow certain rules that are relevant for any hairstyle in any style and performance.

The first thing to remember is that the hairstyle should correspond to the significance of a particular event (for example, hairstyles for a graduation or business dinner).

Secondly, it is best to come up with something classic and traditional; for less formal events, more extravagant and most evening hairstyles are suitable, with which you can emphasize your individuality and originality. The hairstyle should match the character of the client (for example, modest girls provocative evening hairstyles are not suitable simply because they will create a reason for embarrassment and will not make you feel comfortable).

Third - do not use a large number of various hairpins and jewelry, as in everything you need to know when to stop. A hairstyle that is too bright due to jewelry will attract too much attention to itself, including the one that should have rightfully gotten the owner of this hairstyle.

Fourth, the hairstyle should not cause unnecessary inconvenience, hamper movement, or, in general, will not be so adapted to long-term wear.

Fifth, the fact that the model in the photo with such a hairstyle looks natural and at ease does not mean that the client will feel the same way, because, firstly, she does not move and freezes for the photo, and secondly, the hairstyle created on her hair should last a maximum of a couple of hours until the photo shoot is over.

A female client will have to move with such a hairstyle for a sufficiently long period of time and, possibly, maintain it in normal condition in the event of a breakdown. So for evening version hairstyles are most suitable for those that are the least different from everyday style and at the same time look attractive.

Sixth - if there is any important solemn event for which the client for a long time was preparing, for example, graduation, then it would be wiser to make a trial version of the evening hairstyle, then, in case of an unsuccessful choice of hairstyle or master, there will still be time to think about another solution to this problem.

As for the trends in the world of hairstyles in recent times, they are characterized by two main directions.

Firstly, naturalness, there is no need to choose hairstyles that simply scream about the time that was spent on their creation, and also differ in some intricacy and harmony of lines.

Secondly, in recent years there has been a trend towards the use of retro style, both in clothes and in hairstyles. Naturally, this does not mean that you need to do evening hairstyles like in grandmother's photographs, you can just use ideas from celebrity hairstyles of the 30s of the last century.

Since the main rule for hairstyles in 2015 is naturalness, now it is not necessary to contact specialists to create them. After all, sometimes a strand knocked out of a hairstyle looks much more natural and attractive than the one that was left on purpose. In addition, a feature of evening hairstyles for medium length hair is that they are quite easy to do at home, while styling long hair can be problematic.

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This season we see a trend towards slight negligence. You can have a pasta factory bang hairdo and look trendy at the same time. Many fashion houses, for example, Louis Vuitton, Valentino, DKNY, just such a trend was proposed. Perhaps this will be the most popular trend for the upcoming 2017 fashion season.

This is explained by the influence street trends to the ideological (not in the sense of ideology, but in the sense of idealization modern woman) component of the modern fashionista.

In addition, this trend can be called basic, as it allows you to create any hairstyle. The simplest thing is to make a bouffant or casually loosen your hair.

Those whom nature has endowed with curly hair, in principle, do nothing at all. Even pick up a comb.

And who said that she needed? If you are looking through gossip columns, then our show business stars sometimes look as if they have never seen combs.

#2: Long and wavy

Wavy hair smoothly pumps from winter to summer! This hairstyle looks perfect on young ladies.

Natural wavy or straight hair with wavy ends - what could be better?! it great option how to create everyday look as well as for a party. There is nothing easier than letting your hair down. And you can also wind them on a curling iron or on the same pigtails, which will be discussed below.

Fendi
Dolce & Gabbana
Oscar de la Renta

#3: Kare or bob

Would you like to try the bean? It is still fashionable in 2017! You can try trimming your hair a bit if you're fed up with your long hair. At the same time, very short hair, ear-length, is no longer fashionable. The ideal length is to the shoulders. Also try a bob with bangs or curls. It is interesting that since designers like to resort to the services of androgynous models at the shows of their collections, bob and bob hairstyles become quite natural. In addition, even short hair can be slightly twisted, giving it extra volume.

Vera Wang
Chanel
Moschino

Lanvin
Elie Saab
Alexander Wang

#4: Brow Bangs

How about an image update? This season, bangs are more relevant than ever. The length of the bangs varies from the middle of the forehead to the eyebrows. The Fendi stylists created the perfect look: they offered straight bangs to the eyebrows.

Such bangs will add coquetry to the image.

With the help of a long bang, you can balance the proportions of the face with a square, oval and round shape. Although if you have curly hair, then the bangs will have to be touched up all the time, so you should think before doing such a bang. For creating stylish look you can color individual strands of bangs in contrasting color or several different colors.

Dior
Fendi
Versace


Moschino
Max Mara

Wherein long bangs it is better not to mill, because the distinctness of the lines allows you to concentrate your image, add zest to it, which is simply necessary if you stick to simple lines and shapes in clothes. It is very fashionable to pin up long bangs on the sides with the help of bright hairpins and other hair accessories, which, by the way, we will talk about later.

#5: Curls and curls

Curls will always be in fashion, and this season too! Curls add volume. Especially if you make the curls careless. Recently, girls are increasingly asking hairdressers to do something unimaginable with their hair. It is curls and curls that can serve as the basis for creating unthinkable hair designs. Of course, if you are the owner of a long, luxurious head of hair.

Chloe
Tory Burch
coach

Max Mara
Michael Kors

Besides, Wavy hair refresh the image.

#6: Hair accessories

If you like to shock, you can try dreadlocks or radically change the color of your hair, of course, resorting to wigs. Also, check out the Dolce & Gabbana collection to admire hair accessories that recommend famous designers on the spring-summer season 2017! This season it will be fashionable to wear thin headbands, studs and invisible. If you love Russian motifs, you can pick up a scarf with Russian patterns or a headband decorated with stones and ribbons. Rubber bands with additional decorations will also look very cute. Artificial strands will add mischief and piquancy to your look, and in some cases they are simply necessary to create a brutal look.

Dolce & Gabbana
Dolce & Gabbana
Marc Jacobs

Fendi

#7: Side Parting

This trend was very popular last season. Most of the hair is combed to the side. Models of the Fendi show paraded with this hairstyle, and had big success. At home, you can comb one part of your hair to the side, and braid the other part or make a mischievous ponytail, and loose hair chip off with hairpins, attaching them to the resulting pigtail or ponytail. Sprinkle the entire structure with plenty of hairspray or strong hold hair gel, and you will succeed perfect image on the evening out into the light, say, to a nightclub or a restaurant.

Chanel
Fendi
Giorgio Armani

Michael Kors

#8: Pigtails

Classic braids just got a new take! This season, chaotic pigtails will be in special favor. In the Dior show, pigtails are suggested to be worn at the back, and in the Alice & Olivia show, only voluminous chaotic pigtails. But the most memorable pigtails were those with which the models of Yves Saint Laurent were transformed. Do you remember, as a child, you loved to weave braids for your girlfriends? Why not try to do it again? Only for your beloved.

#9: Side Ponytail

This season we saw on the side in the shows of many fashion designers and fashion brands such as Chanel, Fendi, etc. You can also try this hairstyle on short hair (Giorgio Armani). Ponytails have always been popular, but if you do ponytail, combining it with pigtails, it will look very trendy. In addition, the tail on one side can be self-sufficient without any additional accessories.

Fendi
J Crew
Lanvin


Chanel

#10: Messy Bun

This trend is perfect for cocktail parties and weddings. In addition, you can safely build a bunch of false hair or hairpieces. You can also try making a bun by letting out a couple of naughty curls.

In creating hairstyles you will need various accessories. You can add, for example, a vintage bow or hairpin, like the models in the Dolce & Gabbana show. A hairnet will also look very appropriate.

In general, the beam can be classified as universal hairstyles, especially when you don’t want to do your hair at all - I twisted the bun, stabbed it with hairpins and went.

#11: Wet Hair Effect

This trend was especially popular a couple of years ago, and now it's back in fashion. fashion shows they are full of not only things of the latest design ideas, but also elegant hairstyles. And from hair with the effect of "wet hair" you can build beautiful hairstyle. Use ideas from previous trends: create curls with curlers or small braids, let your hair down and fix the effect by generously watering your hair with gel or glitter hairspray, always with a strong hold. Moreover, this trend fit owners oily hair, which are in force different reasons cannot wash their hair daily.

Balmain
Alexander McQueen
Givenchy

#12: Middle Parting

This trend looks like it will never go out of style! This trend looks good on long hair. The parting can not even be decorated.

Oscar de la Renta
Dolce & Gabbana
Elie Saab

Gucii

What kind modern tendencies in hairstyles in fashion? This question is asked by women of all ages. If you want to radically change your lifestyle, you need to start with a hairstyle. Choosing it, it is necessary to take into account not only current trends, but also facial features.

Fashion trends

Fashion trends change every year. Hairstyles are chosen strictly individually, depending on the length of the hair and the shape of the face. Popular trends in hairstyles are:

  • Slicked back;
  • waves;
  • androgyny;
  • weaving;
  • bang.

The direction of Slicked back is at the height of fashion today. The hair in this case is combed back. The face remains completely open. To achieve such fixation, many girls and women use special means for styling. The uniqueness of Slicked back is that it creates the effect of light moisture. This hairstyle is perfect for those with high cheekbones.

Waves are no less popular. They do not go out of fashion due to their versatility and remain popular every season. Curly strands hair gives the image a certain negligence. Waves can be of different thickness and texture. To obtain stylish hairstyle, enough at bedtime for wet hair braid a few braids. You can also make waves with a curling iron. This method is used for fashion shows.

Each girl can independently choose a way to twist her hair into stylish waves. Don't try to make the waves the same.

Bob is one of the top three hairstyle trends in the world. This haircut came to us from the 80s. There are many varieties of beans. These can be elongated strands in front, torn or even ends, asymmetrical bangs or a short-cropped nape.

AT business style androgyny is in vogue. This hairstyle looks good on short hair. Hair is combed back. At medium length hair can be collected hair in a bun or ponytail.

You can position the bun or tail at any height or side. This hairstyle emphasizes the shape of the face. If you have protruding ears or double chin it will only emphasize this shortcoming.

Weaving is in fashion this season. Braids give the image originality and attractiveness. To create an image, it is not necessary to seek help from a specialist. You can do your own hair at home. There are many variations of weaving. You can experiment with braids for any length of hair. Weaving creates a sense of well-groomed. At the same time, hair does not climb into the face and does not interfere. This hairstyle looks spectacular at any event. You can decorate your hair with various accessories.

This season bangs remain relevant. When choosing this element, it is necessary to take into account the thickness of the hair and the shape of the main hairstyle.

Perhaps the most popular hairstyle of this season is the undercut. Such an extravagant haircut is worn not only by girls, but also by guys.

The peculiarity of Undercut is that at the temples the hair is completely cut off or shaved. Each master modifies this hairstyle independently. Hair can be cut not only from the temples, but also from the back of the head. Such a radical version of the hairstyle is chosen only by the most daring. Also, the option is considered very popular when the hair is shaved on only one side and at the same time the other side is left untouched. There can be a lot of options depending on the imagination of the stylist.

The expressiveness of the haircut is given by contrasting coloring. In this case, the hairstyle will look bright and stylish. But such a rebellious style, as a rule, is chosen by young people. Most women prefer discreet shades. Undercut haircut is worn by many stars from show business and cinema.

A properly executed and styled hairstyle will give the image femininity and sophistication. This haircut goes well with many styles, such as business, punk, preppy or grunge.

Who is the undercut haircut for? This haircut should be chosen by girls and women with correct proportions. However, with the help of makeup, hair color or styling, any imperfections can be corrected.

When laying, you need to take into account several nuances. At tall and thin triangular shape face hair should be laid to one side. Hair can also be collected in high tail. If you have round face, then a small bouffant on the crown or a high tail will suit you. Undercut is suitable for both thick and sparse or unruly hair. At curly hair take more time to style your hair.

For those who do not dare to radical changes, stylists offer Alternative option which will allow you to imagine yourself in a new way. To do this, comb your hair to one side and leave the amount of strands that you are going to hide.

Apply mousse or foam to the curls for a strong hold and pull the hair back as tight as possible. If you are the owner of long hair, then the strand can be pulled along the back of the head to the opposite ear. If the length of the hair is not enough, then fix the curl on the back of the head with the help of invisibility. Comb the rest of your hair and style.

An alternative and gentle hairstyle option is a cornrose pigtail.

Hair color

Every girl or woman tries to make her hairstyle unique, while experimenting with hair color. To date, the neon direction is considered popular. Hair looks very bright and defiant. Colored strands attract the eyes of others. Hair coloring in neon color not only looks beautiful, but also has a beneficial effect on mood, especially in winter.

To bright coloring did not violate the structure of the hair, hairdressers use a special powder. It is considered more gentle, unlike conventional resistant paint. Strands can be dyed in different colors, this will give the image freshness.

In addition to neon, ombre and coloring look spectacular on the hair. This method of coloring enlivens the hairstyle and creates the illusion of burning out the tips from the sun's rays. A variation of the ombre is the sombre staining technique. The only difference between them is the soft transition of shades.

Coloring is a smooth or contrasting transition from one color to another. The peculiarity of this staining technique is that not only compatible, but also opposite colors are used.

The fashion trend of this season is 3d coloring.

This is a voluminous hair coloring that is gaining popularity among stars and fashionistas. 3d coloring makes the hairstyle expensive and well-groomed. Colors are chosen to be the most compatible with each other. The master dyes only some strands of hair. This technique gives volume and corrects hair color.

A variation of highlighting is coloring in the style of shatush. This method is gaining popularity every year and this season it has reached its peak. When staining, only 2 contrasting shades are used. Emphasis is placed on abrupt transition from one color to another. For the more daring, acidic or neon colors. If you can not decide on such an experiment, then you can first dye the ends of your hair.

fashion hairstyle barbershop

Modern fashion keeps up with the times. Designers of fashion houses create unique collections that delight all lovers of beauty every season. The fashion of the twenties, thirties and even the sixties is returning, skillfully combined with art deco elements. Designers create collections of casual clothes, both for young people and for older people. And for true connoisseurs - extravagant collections, made with special glamor and brilliance. The fabrics used clearly emphasize the main focus of the models: either softly flowing with elegant ornaments, or strictly businesslike with trimmings, such as fox fur.

Another popular trend is the use of red in all its manifestations. Red can be fiery orange, blood burgundy, and sexy scarlet. One of the colors that red is skillfully combined with in the upcoming season is yellow. various shades creating a unique color scheme in combination with red: from delicate golden to flashy carrot.

Next fashion trend season is the use of a variety of draperies. Shuttlecocks, folds, twisted details in all their variety will appear on the streets. After all, the charm with which they decorate the catwalks at current shows is hard to underestimate.

Separately, it must be said about such a trendy trend in the upcoming season as the use of colors and bright ornaments in all directions. Various, even the most flashy flower ornaments are now on the wave of success. Do not be afraid of the cunning weaving into the pattern of elements that have nothing to do with colors. For example, a firebird or a dragon. This will only enhance the effect of perceiving a vivid image. I would like not to deprive attention of other, no less worthy, trends of the upcoming fashion season. The use of pearls, elements of the ghetto style, absolute minimalism in the use of black and many others. All of them are created by designers in order to make your look even more unique and charming. Modern fashion trends in hairstyles. Modern fashion in hairstyles does not dictate any strict rules. The most important thing in any of the modern hairstyles is that it suits a particular woman. Modern fashion trend in hairstyles. In our time, the fashion for long hair has returned. Neatly or carelessly laid strands are the most popular modern hairstyles for long hair. Owners of short hair were not much less fortunate. Today there are many modern techniques, allowing you to unrecognizably transform the appearance of a woman with short hair. Stylists use the following modern trends in the creation of hairstyles and their design:

to create modern and original image, flowers, various ornaments and jewelry are woven into the hair;

  • are widely used to create modern wedding and evening hairstyles artificial strands, hairpieces and wigs;
  • At the peak of popularity is interspersed with sparkles in the hair.

However, despite complete freedom in choosing an image, some types of haircuts are tacitly not recommended. First of all, you need to forget about bulky hairstyles. Even for a wedding and large-format events, they are not suitable. Secondly, the appearance can be worsened by brightly colored hair, using contrasting colors. Thirdly, you should be very careful when choosing a bang, it should ideally fit a woman and smooth out any facial imperfections. Modern hairstyles for long hair. Owners of long hair can use all their imagination to create those hairstyles that are now in vogue. Loose long hair and a wide variety of hairstyles based on them have become a modern fashion trend in hairstyles for long hair. To always be on top, you can use the following tricks stylists:

  • high ponytail
  • classic Russian braid
  • Various braids and spikelets.

To contribute modern style to classic hairstyles, you need to complement them with a modern accessory or add an unusual touch for a hairstyle - asymmetric strands, colored braids and much more.

Modern short hairstyles and haircuts

The main requirement for modern short hairstyles- they should emphasize all the benefits female face and figures. To achieve this, when choosing modern hairstyles, it is necessary to take into account the shape and features of the face, complexion. Depending on the structure of the hair, the hairstyle should add volume or make the strands more manageable. The bob hairstyle is still in fashion. short cascade and most various bangs. The key to success in changing or transforming the image is not only modern trends in hairstyles, but also the hand of a professional. Stylists and hairdressers unanimously repeat: trust your hair exclusively to proven and reliable masters. Today, a beauty salon can be found on every corner. And in each of them we are guaranteed excellent modern hairstyles and haircuts. But if there is no confidence in the reputation of the salon, you should not check the qualifications of its masters on yourself. It is better to overpay, but turn to a real professional. Makeup. Make-up is one of the main components of the concept of "modern image". In his compositional development, the main trends, fashions for clothes and hairstyles are clearly traced. Main advantages modern makeup- its naturalness, ease of implementation and multivariance. The latter is explained by the variety of style and color trends in clothing that are characteristic of modern fashion. In the range of modern trendy colors clothes, the trend continues to create a more relaxed and harmonious color image characterized by refined, refined, elegant tones on the one hand, and fresh, delicate, pure color nuances on the other. Make-up options should match the color scheme of the clothes. The folklore theme, one of the main ones in modern fashion, is dominated by light cheerful colors inherent in folk holiday: light emerald, color of young greens, color Ivory, honey, coral, dry grass, wormwood, moss, aqua, light pink, red. These clothing colors correspond to makeup options using shades of orange, yellow, golden brown. Gothic architecture was the source of inspiration for the creation of a fashionable color scheme in clothes under the motto "Asceticism". There are purple, green, dark blue, dark green, dark purple, black, steel, i.e. mostly cold colors. The development of this color scheme in clothes corresponds to makeup options using shades of bronze, copper, as well as pink, purple, gray, lilac flowers. The main focus of makeup is on the design of the eyes and lips.